Matsuya's Official X Previews ONE PIECE Collaboration Part 2 'Original Name Charm,' Launching August 18

At 10:00 a.m. on August 14, Matsuya announced on its official X account that Part 2 of its collaboration campaign with the TV anime ONE PIECE is “coming soon.” The giveaway for ordering from the Kids’ Menu will switch from Part 1’s Original Sticker Sheet to the Original Name Charm.

The visual accompanying the post shows ONE PIECE characters holding up a bowl piled high with toppings alongside the Natsu da! En da! Daimanpuku Matsuri logo, with the words “Just a little longer until Part 2!” set in bold. Below, the campaign period is listed as “August 18 (Tue) 10:00 ▶ October 6 (Tue) 9:59 *Ends while supplies last.”

Handover from Part 1’s Stickers Without a Single Minute’s Gap

According to the official announcement, distribution of the Part 2 Original Name Charm runs from 10:00 a.m. on August 18 (Tue) through 9:59 a.m. on October 6 (Tue). There are 12 designs in total, and one is handed out at random per Kids’ Menu order.

Meanwhile, distribution of Part 1’s Kids’ Menu giveaway, the Original Sticker Sheet, ends at 9:59 a.m. on August 18 (Tue). Part 1’s end (9:59 a.m.) and Part 2’s start (10:00 a.m.) connect without a single minute’s gap, so the Kids’ Menu giveaway transitions to the new design without interruption.

The end date for the Part 1 stickers had a bit of a history: Matsuya’s official X account first announced on August 7 that they would run “through 9:59 a.m. on August 17,” then corrected this the same day to “through 9:59 a.m. on August 18 (Tue),” ultimately settling on August 18.

Only the Giveaway Changes — the Collaboration Itself Continues Through October 6

What’s changing this time is the Kids’ Menu giveaway; the collaboration project itself continues. The Matsuya x ONE PIECE Collaboration is a long-running project that began on June 30 (Tue) and runs through 9:59 a.m. on October 6 (Tue), with Part 2 marking its second half. August 18, roughly the midpoint of the roughly three-and-a-half-month run, is when the Kids’ Menu giveaway switches from the first half to the second.

The Giant Serving Set, which debuted on June 30 as the centerpiece of the collaboration, remains on the menu. The Part 2 announcement was limited to the giveaway switch and made no mention of changes to the collaboration menu itself.

A Two-Part Structure Matsuya Has Used in Past Collaborations Too

This isn’t the first time Matsuya has switched the Kids’ Menu giveaway between the first and second halves of a campaign. The collaboration with Kobito Zukan, which began on March 31, followed the same pattern: the Original Kobito Towel in the first half, swapped for the Original Kobito Pouch in the second half (starting May 12). The recurring pattern of switching giveaways partway through character collaborations suggests a shared aim of getting families with kids to visit repeatedly.