Matsuya announces 'scheduled for gradual discontinuation' on 4 staple hamburger steak items

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title: “Matsuya announces ‘scheduled for gradual discontinuation’ on 4 staple hamburger steak items” categories:

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  • discontinued published: true created_at: “2026-05-26T09:35:01+09:00” updated_at: “2026-06-14T13:28:58+09:00” thumbnail: “https://cdn.gyumesy.com/articles/b8c58i/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/b8c58i/ogp.png” source_url: “https://www.matsuyafoods.co.jp/matsuya/menu/” editor_comment: “Three demi-glace items (plain, omelet, and cheese omelet) were flagged for discontinuation at once, suggesting that demi-glace options are about to nearly disappear from Matsuya.” description: “On May 26, 2026 at 9:34 a.m., the Matsuya menu page simultaneously added ‘Scheduled for gradual discontinuation’ to four staple hamburger steak set meals (Omu-Demi, Cheese Omu-Demi, Demi-glace Sauce, and the Beef Aigake Umatoma). Together with the Umatoma Founding Beef Curry announcement earlier that morning, five hamburger-steak items were flagged for discontinuation on the same morning.” related_articles:
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At 9:34 a.m. on May 26, 2026, the Matsuya official website’s menu page simultaneously added the note “*Scheduled for gradual discontinuation” to four staple hamburger steak set meals. The affected items are three demi-glace-based items — the “Omu-Demi Hamburger Steak Set Meal,” the “Cheese Omu-Demi Hamburger Steak Set Meal,” and the “Demi-glace Sauce Hamburger Steak Set Meal” — plus the “Beef Aigake Umatoma Hamburger Steak Set Meal.” At 9:19 a.m. this morning, a discontinuation notice had also been added to the “Umatoma Hamburger Steak Founding Beef Curry” (1,280 yen), so within a single morning, five staple hamburger-steak items have been flagged for discontinuation.

オムデミハンバーグ定食
来源: 松屋食品官方

Details on the four items flagged for discontinuation

Each item is offered in two variations, a set meal (with rice and salad) and a standalone version, and all four were flagged together this time.

Menu item Product code Set meal price Set meal calories Standalone price Standalone calories Official description
Demi-glace Sauce Hamburger Steak Set Meal 40200 990 yen 955 kcal 790 yen 551 kcal A juicy grilled hamburger steak generously topped with glossy demi-glace sauce
Omu-Demi Hamburger Steak Set Meal 40000 1,180 yen 1,131 kcal 980 yen 727 kcal One bite and rich demi-glace sauce mingles with overflowing meat juices and the omelet
Cheese Omu-Demi Hamburger Steak Set Meal 40100 1,380 yen 1,290 kcal 1,180 yen 886 kcal A hamburger steak set meal full of happiness, pairing gooey cheese with a fluffy omelet
Beef Aigake Umatoma Hamburger Steak Set Meal 77900 1,180 yen 1,141 kcal 980 yen 737 kcal Topped with Matsuya’s classic beef. Hearty and filling

The three demi-glace items belong to the same series, with consecutive product codes (40000, 40100, 40200). The pricing is tiered: the base “Demi-glace Sauce Hamburger Steak Set Meal” (990 yen) becomes the Omu-Demi (1,180 yen) with an omelet for +190 yen, and the Cheese Omu-Demi (1,380 yen) with cheese and an omelet for another +200 yen. The Beef Aigake Umatoma Hamburger Steak Set Meal, with product code 77900, is a separate line from the demi-glace series, belonging to the Umatoma sauce family.

Beef Aigake Umatoma Hamburger Steak Salad Set left unchanged

The Beef Aigake Umatoma Hamburger Steak also has a salad set version (“Beef Aigake Umatoma Hamburger Steak Salad Set,” 1,140 yen), but it was not included in this discontinuation notice.

Menu item Price Discontinuation notice this time
Beef Aigake Umatoma Hamburger Steak Set Meal 1,180 yen Added
Beef Aigake Umatoma Hamburger Steak Salad Set 1,140 yen None

The set meal version (with rice and salad) and the salad set version (salad only) were treated differently. Even for products built around the same “Beef Aigake Umatoma Hamburger Steak,” whether they were flagged this time depends on the configuration.

Staple hamburger-steak items left unchanged

Despite today’s discontinuation notices on five items (the Umatoma Hamburger Steak Founding Beef Curry at 9:19 a.m. plus these four at 9:34 a.m.), many hamburger-steak items in the staple lineup remain unchanged.

Menu item Price Category
Hamburger Steak Founding Beef Curry 1,150 yen Curry
Demi-Egg Hamburger Steak Set Meal 1,080 yen Set meal
Umatoma Hamburger Steak Set Meal 980 yen Set meal
Cheese Umatoma Hamburger Steak Set Meal 1,180 yen Set meal
Umatoma Hamburger Steak Salad Set 940 yen Salad set
Cheese Umatoma Hamburger Steak Salad Set 1,140 yen Salad set
Beef Aigake Umatoma Hamburger Steak Salad Set 1,140 yen Salad set
Umatoma Hamburger Steak Founding Beef Curry Lunch Set 1,330 yen Lunch set
Hamburger Steak Founding Beef Curry Lunch Set 1,200 yen Lunch set

Looking at the nine unchanged items, every demi-glace-based set meal except the Demi-Egg Hamburger Steak Set Meal is now flagged for discontinuation, while the Umatoma hamburger steak salad sets and lunch sets remain.

Five staple items added in a rush to May’s wave of discontinuation notices

May’s discontinuation notices centered on limited-time new menu items (taco rice items, thick-cut pork steak items, and so on), but this morning, May 26, five staple hamburger-steak items (including the Umatoma Founding Beef Curry) were suddenly added to the staple lineup.

Date Items flagged for discontinuation Limited-time / Regular
May 5, 2026 Chicken Soboro Egg Bowl, Value Morning Chicken Soboro Egg Bowl, Gorochiki Partly applicable
May 12, 2026 Negi-Shio Bowl Limited-time
May 13, 2026 Grilled Pork Loin Set Meal, Tonteki Set Meal Limited-time
May 21, 2026 3 taco rice items Limited-time
May 26, 2026 9:19 Umatoma Hamburger Steak Founding Beef Curry Regular
May 26, 2026 9:34 (this time) 3 demi-glace items + Beef Aigake Umatoma Hamburger Steak Set Meal Regular

In the morning of May 26 alone, discontinuation notices for regular menu items reached a total of five, and the May menu reshuffle has now spread to the staple lineup.

编辑部点评

Three demi-glace items (plain, omelet, and cheese omelet) were flagged for discontinuation at once, suggesting that demi-glace options are about to nearly disappear from Matsuya.

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