Matsuya's Official X Promotes Store-Limited "The Katsu Curry and Rice" at 690 Yen with an "Even Cheaper" Concept

On June 24, Matsuya’s official X account (@matsuya_foods) once again spotlighted “The Katsu Curry and Rice,” a store-limited menu item offered at Matsuya locations co-located with My Curry Shokudo. Priced at 690 yen, the post described it as “a curry developed under the concept of even cheaper, yet even more delicious with the cutlet,” highlighting how it achieves both a lower price and a dedicated sauce that pairs well with the cutlet. The post also linked to the official store search page where readers can check participating locations.

A Sauce Built Around “Even Cheaper,” in a Three-Item Lineup

The announcement image features a red “Store-limited” badge in the upper left, the My Curry Shokudo logo in the upper right, and the title “The Katsu Curry and Rice” in the center alongside the tagline “At this price, we went and made a sauce that pairs even better with the cutlet.” The main photo shows a dark-colored curry sauce poured over white rice, topped with a sliced loin cutlet.

The lower part of the image lines up two variations alongside the base “The Katsu Curry and Rice”: “The Cheese Katsu Curry and Rice,” which adds sliced cheese to the loin cutlet, at 890 yen, and “The Double Katsu Curry and Rice,” with two stacked loin cutlets, at 920 yen. Compared to the 690-yen base, that’s a +200 yen premium for adding cheese and a +230 yen premium for the double cutlet.

Menu	Contents	Price (tax included)
The Katsu Curry and Rice	Loin Cutlet + Curry and Rice	690 yen
The Cheese Katsu Curry and Rice	Sliced Cheese + Loin Cutlet	890 yen
The Double Katsu Curry and Rice	2 Loin Cutlets	920 yen

Sold at Select Matsuya Locations Co-located with My Curry Shokudo

“The Katsu Curry and Rice” is a store-limited menu item offered at select Matsuya locations co-located with My Curry Shokudo. The listing start date is recorded as April 21, 2026, 10:00 AM, but this date does not match reality and appears to be a data entry error. At the time of the post, it was available at 52 stores, with Tokyo accounting for the majority at 31 stores, followed by Kanagawa Prefecture with 9. The rest are scattered with 3 each in Hyogo, Saitama, and Fukuoka Prefectures, and 1 each in Miyagi, Osaka, and Aichi Prefectures — concentrated in the greater Tokyo area with a few locations dotted around the country.

The list of participating stores has continued to change recently, and the latest availability can be checked on the official store search page.