Matsuya's Official X Teases New Product Coming Late June in Post's Closing Line

At 3:25 PM on May 9, Matsuya’s official X account (@matsuya_foods) quote-reposted writer Yoppy’s (@yoppymodel) post introducing Matsuya’s Miso Soup with Pork & Vegetables Only. Along with thanking a 30-year fan and bragging about the miso soup, the post slipped in a new-product tease at the end: “Also look forward to ○○○, coming in late June….”

Source: Yoppy’s Post About Matsuya’s Miso Soup with Pork & Vegetables Only

The quoted post is from Yoppy (@yoppymodel), who wrote about a 30-year Matsuya fan only recently discovering that the miso soup can be ordered on its own.

I’ve been going to Matsuya for 30 years. I’m embarrassed to admit I only recently found out that Matsuya’s Miso Soup with Pork & Vegetables can be ordered on its own.

When you’re heading home after drinking and thinking “I want ramen,” hold back and order Matsuya’s Miso Soup with Pork & Vegetables Only for 240 yen instead. It’s packed with ingredients and vegetables, so you’ll feel less guilty the next morning.

The post recommends Matsuya’s Miso Soup with Pork & Vegetables Only (240 yen) through the unique angle of a “post-drinking ramen substitute,” accompanied by a photo.

The Official Quote Repost

Thank you for coming to Matsuya for 30 years!

Packed with ingredients and just a little rich — “Matsuya’s Miso Soup with Pork & Vegetables” is truly delicious!! (╹◡╹)

Whether ordered on its own or as a swap for the regular miso soup, we look forward to serving you many more orders 🙇‍♂️

Also look forward to ○○○, coming in late June….

#Matsuya #MisoSoupWithPorkVegetables

The post is structured in five paragraphs (separated by blank lines): the first thanks the 30-year fan, the second brags about the miso soup (packed with ingredients, slightly rich), the third adds an ordering note (“whether ordered on its own or as a swap for the regular miso soup”), the fourth teases a new product with “Also look forward to ○○○, coming in late June,” and the fifth closes with the hashtags “#Matsuya #MisoSoupWithPorkVegetables.”

The Late-June ○○○ Tease Is Written as a Blanked-Out Name

The closing line, “Also look forward to ○○○, coming in late June….,” blanks out the product name with “○○○” to plant a hint. Given that the hashtags consist only of “#Matsuya #MisoSoupWithPorkVegetables” and the post centers on the miso soup, the new product coming in late June appears to be related to a miso-soup-based item. Combining the lingering effect of “….” (two ellipses) with the blanked-out “○○○” creates a rollout designed to build anticipation for a follow-up.

Recent Timeline: New Miso Soup with Pork & Vegetables Launched April 7, Delisted May 5

There’s been recent movement around Matsuya’s miso soup lineup. On April 7, “New Miso Soup with Pork & Vegetables” rolled out as a store-limited item at 100 locations, and it was just delisted on May 5 after a 28-day run.

Date	Event
April 7, 2026	“New Miso Soup with Pork & Vegetables” launched as a store-limited item at 100 locations
May 5, 2026, 12:25 PM	“New Miso Soup with Pork & Vegetables” removed from Matsuya’s official store-limited menu (delisted after a 28-day run)
May 9, 2026, 3:25 PM (this post)	Official X account teases a “late-June release” via a quote repost of Yoppy’s post

Only four days separate the May 5 delisting and today’s tease. The timeline hints that “New Miso Soup with Pork & Vegetables,” tested as a store-limited item, could become a regular menu item in late June — though since ○○○ remains blanked out, there’s still a chance it refers to a different product entirely.

A Pattern of Quote Reposting Third-Party Posts

Matsuya’s official X account has quote-reposted third-party users’ posts on multiple occasions. Recent examples line up as follows.

Date	Quoted Account	Format
April 23, 5:19 PM	Satoshi Kusaka (TikTok creator)	Quote repost thanking him with “Noted”
May 7, 11:33 AM	FRUITS ZIPPER’s Yui Sakurai	Quote repost of a post about “Chii-gyu” (an internet meme look)
May 9, 3:25 PM (this post)	Yoppy (writer)	Quote repost of the Miso Soup with Pork & Vegetables Only post, with a late-June new product tease added at the end

Quote-reposting third-party posts with a thank-you message has become an established practice, but today’s post goes beyond simple gratitude by planting a hint of future information — a “coming in late June” tease — at the end.