Matsuya's Official "Recommended" Page Swaps Out 3 Items at Once: Two Old Items Delisted in Sync with the Pork Steak Set Meal Launch

---

title: “Matsuya’s Official "Recommended" Page Swaps Out 3 Items at Once: Two Old Items Delisted in Sync with the Pork Steak Set Meal Launch” categories:

• menu tags:
• term-limited
• update published: true created_at: “2026-04-28T10:02:17+09:00” updated_at: “2026-06-26T16:54:47+09:00” thumbnail: “https://cdn.gyumesy.com/articles/doy937/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/doy937/ogp.png” source_url: “https://www.matsuyafoods.co.jp/matsuya/menu/” editor_comment: “A newcomer arrives, a retirement is announced, and a pair gets pulled from the lineup without any retirement notice. All the moves in Matsuya’s official "Recommended" playbook are packed into a single minute.” description: “At 10:00 a.m. on April 28, three items on the "Recommended" section of the menu page on Matsuya’s official website were swapped out at the same time. The Set Meal of Pork Steak was newly listed, while Beef Bowl topped with Tomato and Cheese and Garlic Butter Pork Boneless Short Rib & Egg Bowl were removed, making this a generational changeover.” related_articles:
• clkxfr
• 0r3kjx
• ug8avx

---

At 10:01 a.m. on April 28, it came to light that three items in the “Recommended” section of the menu page on Matsuya’s official website (matsuyafoods.co.jp/matsuya/menu/limited/) had been swapped out at the same time. The new menu item “Set Meal of Pork Steak,” which went on sale at 10:00 a.m. today, has been newly listed under “Recommended,” while two earlier items have been removed from the listing in a “generational changeover” style update.

What Was Swapped

Menu Item	Category	Price	“Recommended” Listing
Set Meal of Pork Steak	Set Meal	980 yen	Not listed → Listing started
Beef Bowl topped with Tomato and Cheese	Beef Bowl	690 yen	Listed → Listing ended
Garlic Butter Pork Boneless Short Rib & Egg Bowl	Bowl	790 yen	Listed → Listing ended

The Set Meal of Pork Steak is a new menu item that went on sale at 10:00 a.m. today, April 28. The item itself had already appeared in the menu list on Matsuya’s official website at 9:31 a.m. that day, but it was listed on the “Recommended” page about one minute after the 10:00 a.m. start of sales.

Meanwhile, Beef Bowl topped with Tomato and Cheese went on sale on April 7 (21 days ago) and Garlic Butter Pork Boneless Short Rib & Egg Bowl on March 31 (28 days ago). Both were earlier new menu items that had remained on the “Recommended” page until now.

Past “Recommended” Listing Patterns

Looking back at past movements, a pattern emerges: new menu items are listed on the “Recommended” page to coincide with the day they debut, and are all removed from the listing at once when another new menu item arrives.

Menu Item	“Recommended” Listing Started	“Recommended” Listing Ended
Garlic Butter Pork Boneless Short Rib & Egg Bowl	2026-03-31 10:29	2026-04-28 10:01
Beef Bowl topped with Tomato and Cheese	2026-04-07 10:16	2026-04-28 10:01
Set Meal of Pork Steak	2026-04-28 10:01	—

All three items had their listings start in the early 10 a.m. hour right after they debuted, with listings beginning in line with the new menu item’s sale time (10:00 a.m.). The latest removals also happened in a simultaneous update at exactly the same second (10:01:36) as the start of the Set Meal of Pork Steak’s listing.

Background on the Two Items

For Garlic Butter Pork Boneless Short Rib & Egg Bowl, it was confirmed that as of April 21, the note “※To be discontinued successively” had been added to the menu’s remarks field. Its removal from the “Recommended” listing may be part of preparations for discontinuation.

Beef Bowl topped with Tomato and Cheese, on the other hand, has no discontinuation notice added to its remarks field at this point, and it has not disappeared from the menu list, where it is still listed. It has simply dropped quietly off the “Recommended” page alone.

How the Set Meal of Pork Steak Is Positioned

The Set Meal of Pork Steak is the third-place popular item in Matsuya’s “Revival Menu General Election,” and its launch had been announced in advance in a news post dated April 18. It was listed on the “Recommended” page at the same time sales began at 10:00 a.m., and for the time being it will occupy a prominent spot that can be reached directly from the menu page on Matsuya’s official website.