Matsuya's Official X Announces Today Is "Meat Day" — Large Serving Yakiniku Set Meals ¥200 Off in App-Only Campaign
Matsuya’s official X account (@matsuya_foods) posted at 12:04 p.m. on April 29 announcing that today is the monthly “Meat Day.”
Today is the monthly “Meat Day” (╹◡╹)
Large Serving Yakiniku Set Meals are ¥200 off, exclusively on the Matsuya App!
Campaign Details
This is the main event of the “Meat Day Campaign” announced on April 24. Exclusively through Matsuben Net and Matsuya Mobile Order, three Large Serving Yakiniku Set Meals are being sold at ¥200 off.
| Menu Item | Regular Price | Meat Day Price |
|---|---|---|
| Large Serving Yakiniku Beef Set Meal | 1,380 yen | 1,180 yen |
| Large Serving Yakiniku Boneless Short Rib Set Meal | 1,380 yen | 1,180 yen |
| Large Serving Grilled Pork Loin Set Meal | 1,370 yen | 1,170 yen |
Multiple Campaigns Converge on April 29
Today also marks the first day of Golden Week, and several Matsuya-related campaigns are converging.
- Meat Day Campaign (April 29, 12:00 a.m. – 11:59 p.m.): ¥200 off Large Serving Yakiniku Set Meals
- PayPay Up to 15% Cashback (April 29 – May 6): marking the 5.5 Million Users Milestone for Matsuya App members
- TikTok Shop Matsuya Foods Day (through today): final day of a 3-day limited event
Combining the app-only ¥200 discount with the 15% PayPay cashback makes the deal even better. For example, ordering the Large Serving Yakiniku Beef Set Meal at ¥1,180 plus 15% PayPay cashback (177 points, within the 200-point cap) works out to an effective ¥1,003 — about 27% off the regular price of ¥1,380.
Editor's Note
Combining Meat Day with the 15% PayPay cashback works out to a real 27% discount — a stacking-campaign trick that's perfect fuel for a Matsuya run on Golden Week's opening day.