Matsuya Ends 24-Hour Operation at 3 More Stores: Kanda Ogawamachi, Shin-Koenji, and Shinjuku 1-chome Move to 9 AM–10 PM Hours

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Matsuya Shin-Koenji Store Returns to 24-Hour Operation Today at 10 AM

Matsuya’s store data confirmed on April 17 that three stores in Tokyo ended 24-hour operation and switched to daytime-to-evening-only hours. This follows yesterday’s move affecting four stores in central Tokyo.

3 Stores That Ended 24-Hour Operation

Store Name Location Before After
Matsuya Kanda Ogawamachi Store Chiyoda Ward 24-hour operation 9 AM–10 PM
Matsuya Shin-Koenji Store Suginami-ku 24-hour operation 8 AM–10 PM
Matsuya Shinjuku 1-chome Store Shinjuku Ward 24-hour operation 9 AM–10 PM

All three stores now close uniformly at 10 PM. Kanda Ogawamachi Store and Shinjuku 1-chome Store open at 9 AM, while Shin-Koenji Store opens at 8 AM. In each case, late-night and early-morning operating hours have been eliminated.

Matsunoya Time Restriction Notation Change (1 Store)

Store Name Location Before After
Matsuya Kandachi Store Hamamatsu City, Shizuoka Prefecture 24-hour operation *Matsunoya: 3 AM–1 AM next day 24-hour operation

At the Kandachi Store in Hamamatsu City, the Matsunoya time restriction notation has been removed, simplifying the listing to just “24-hour operation.”

7 Stores Have Ended 24-Hour Operation in Two Days

Following yesterday’s (April 16) five stores — Shibuya Shimizubashi, Ichigaya, Yotsuya 2-chome, Kanda Minamiguchi, and Jindaiji 3-chome — three more stores were added today. This marks a major shift, with a total of eight stores ending 24-hour operation over two days.

Date Store New Hours
April 16 Shibuya Shimizubashi Store 8 AM–10 PM
April 16 Ichigaya Store 9 AM–10 PM
April 16 Yotsuya 2-chome Store 9 AM–10 PM
April 16 Kanda Minamiguchi Store 9 AM–10 PM
April 16 Jindaiji 3-chome Store 5 AM–2 AM next day
April 17 Kanda Ogawamachi Store 9 AM–10 PM
April 17 Shin-Koenji Store 8 AM–10 PM
April 17 Shinjuku 1-chome Store 9 AM–10 PM

Many have converged on “9 AM–10 PM,” suggesting a shift toward a unified operating-hours structure across stores.

Editor's Note

Eight stores have ended 24-hour operation in two days. 9 AM to 10 PM is becoming the new standard. The culture of late-night Matsuya is beginning to change.

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