Matsuya Official X Kicks Off Follow & Repost Campaign to Celebrate Gorochiki's Return — 1,000 Matsuya Points Up for Grabs to 30 Winners
Matsuya’s official X account (@matsuya_foods) launched a Follow & Repost Campaign on April 10 to celebrate the release of Chunky Stewed Chicken Curry and Rice.
Campaign Details
| Item | Details |
|---|---|
| Prize | 1,000 Matsuya Points (worth 1,000 yen) |
| Winners | 30 people |
| How to Enter | Follow @matsuya_foods and repost the target post |
| Entry Deadline | Monday, April 20, 2026 |
New Menu Release Campaigns Become the Norm
On Matsuya’s official X account, Follow & Repost campaigns timed to limited-time menu releases have become a regular occurrence. Most recently, a campaign celebrating the release of Umatoma Cheese Beef Bowl ran on April 7 (also 1,000 points to 30 winners, through April 13).
| Campaign | Prize | Winners | Deadline |
|---|---|---|---|
| Kobito Zukan Collaboration Part 1 | Giant Plush + 5,000 Points | 5 people | April 12 |
| Umatoma Cheese Beef Bowl Release | 1,000 Points | 30 people | April 13 |
| Gorochiki Release | 1,000 Points | 30 people | April 20 |
Chunky Stewed Chicken Curry and Rice goes on sale at 10:00 AM on Tuesday, April 14, priced at 890 yen (770 yen for the item only), as a limited-time offering for about one month.
Editor's Note
Gorochiki gets the same follow-and-repost treatment: 1,000 points to 30 winners. Points seem to fly with every new menu release these days — Matsuya's feeling generous.