Matsuya Official App Push-Notifies Ongoing PayPay Up to 15% Cashback Coupon — Matsuya App 5.5 Million Users Milestone

On April 29 at 10:26 a.m., the Matsuya official app (the official Matsuya Foods app) sent a push notification about a PayPay cashback coupon tied to the Matsuya App’s 5.5 Million Users Milestone.

The notification read as follows.

A great-value PayPay coupon offering up to 15% cashback through 5/6 is now available‼️

Get the coupon in advance through the PayPay app👍

Campaign Overview

This notification was timed to the start date (today) of the 5.5 Million Users Milestone Campaign for Matsuya App membership, announced on April 27. The campaign runs in two stages: up to 15% cashback during the Golden Week period, followed by 10% cashback afterward.

Period	Cashback Rate	Point Cap
April 29 – May 6	Up to 15%	200pt/use
May 7 – May 17	Up to 10%	200pt/use

Get the Coupon in Advance via the PayPay App

The notification clearly spelled out how to use the offer: “Get the coupon in advance through the PayPay app.” The 15% coupon and the 10% coupon must each be obtained separately, so it’s recommended to remember to get both.

The coupon applies to PayPay pre-payments of 800 yen (tax included) or more per transaction. It can be used any number of times during the campaign period, and given the 200-point cap per use, the most point-efficient approach is to make multiple orders in the 800–1,333 yen range.

Today, April 29, also marks the Meat Day Campaign (200 yen off three Yakiniku Large Serving Set Meal items), so combining it with PayPay payment makes for even greater savings.