Matsuya Official X Quote-Reposts PayPay Official's Matsuya App 5.5 Million Users Milestone Coupon Post — Up to 15% Cashback
On April 29 at 18:51, Matsuya’s official X account (@matsuya_foods) quote-reposted a post from PayPay’s official account (@PayPayOfficial) about the Matsuya App 5.5 Million Users Milestone coupon, announcing: “A great-value PayPay coupon you can use on the Matsuya App is now available!”
PayPay’s Original Post
Celebrating the Matsuya App’s 5.5 Million Users Milestone🎉 A PayPay coupon you can use on Matsuben Net and Mobile Order🍚
❶Get the coupon in advance ❷Get 【up to 15%】back when you pay with PayPay (Orders of 800 yen or more are eligible / cashback cap applies)
What’s your favorite Matsuya menu item?💡 Let us know in the replies💬
🗓️Campaign runs through 5/6
PayPay’s official account framed the post to encourage engagement through replies, asking, “What’s your favorite Matsuya menu item?”
A Joint Campaign Push by Both Companies
The PayPay up-to-15%-cashback campaign, marking the Matsuya App’s 5.5 Million Users Milestone, is a mutually beneficial initiative for both Matsuya and PayPay. By sharing PayPay’s official post as its own announcement, Matsuya reached followers across both platforms.
| Period | Cashback Rate |
|---|---|
| April 29 – May 6 | Up to 15% |
| May 7 – May 17 | Up to 10% |
Eligible purchases are PayPay pre-payments of 800 yen or more via Matsuben Net, Matsuya Mobile Order, or Matsuben Delivery.
Editor's Note
Matsuya and PayPay cross-promoted each other's posts. It's also interesting to see PayPay's engagement approach, asking followers to reply with their favorite Matsuya menu items.