Matsuya Official App Announces "Asatoku Triple Points" via Push Notification — Applies 5:00–10:00 AM Through April 6
The Matsuya official app (Matsuya Foods official app) sent a push notification at 8:17 AM on April 2 about “Asatoku Triple Points,” the first installment of the New Life Support Campaign.
The notification read as follows.
Triple Points‼️ Mornings Are a Great Deal for Your New Life❗️
Through 4/6, orders placed “5:00 AM–10:00 AM” earn triple points🔥
Campaign Details
This is the first installment of the “New Life Support Campaign” announced on March 31. From Wednesday, April 1 through Monday, April 6, orders placed via Matsuya Mobile Order between 5:00 AM and 10:00 AM earn triple the usual Matsuya Points.
| Item | Details |
|---|---|
| Campaign Period | Wednesday, April 1 – Monday, April 6 |
| Applicable Hours | 5:00 AM – 10:00 AM |
| Content | Triple Matsuya Points |
| Eligibility | Orders via Matsuya Mobile Order |
Including today, 5 days remain in the campaign. Matsuben Net and Matsuben Delivery are not eligible — only orders via Matsuya Mobile Order qualify.
Notification Sent the Day After the Campaign Began
The campaign began yesterday, April 1, but the push notification wasn’t sent until this morning. Delivering the notification just before the applicable window (5:00–10:00 AM) appears aimed at encouraging morning Mobile Order use.
Official Matsuya App
The official Matsuya Foods app. Coupons, mobile order and advance booking, plus points on every visit.
Editor's Note
The Asatoku notification landed at 8:17 AM — just 1 hour 43 minutes before the window closes. Bold timing.
