Matsuya App Announces Gorochiki's Comeback via Push Notification, Billed as a 'Hugely Popular Curry Comeback'
On April 14 at 10:26 AM, the Matsuya official app (Matsuya Foods official app) sent out a push notification about the return of the Chunky Stewed Chicken Curry and Rice.
The notification read as follows.
Hugely popular curry comeback‼️ Gorochiki🍛 We’re doing it again this year‼️
Chunky chicken grilled on a teppan, paired with a spice-packed original curry sauce🔥🤩
A Notification Right After Sales Began
The Chunky Stewed Chicken Curry and Rice (890 yen, 1,257 kcal) went on sale today at 10:00 AM, and the notification went out about 26 minutes later. The casual phrasing of “We’re doing it again this year” hints at the official team’s excitement.
Today also saw the simultaneous launch of the Curry Menu 50-Point Grant Campaign, the Lunch Set 50-Point Campaign, and Part 3 of the New Life Support Campaign, “Yorutoku Triple Points,” making for a day packed with Matsuya promotions.
Official Matsuya App
The official Matsuya Foods app. Coupons, mobile order and advance booking, plus points on every visit.
Editor's Note
The upbeat energy of "We're doing it again this year" shows just how much love the official team has for this dish. Gorochiki holds a special place at Matsuya.