Matsuya Moves From Bowls to Curry: App-Exclusive 50-Point Campaign Starts April 14, Revived Gorochiki Included

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title: “Matsuya Moves From Bowls to Curry: App-Exclusive 50-Point Campaign Starts April 14, Revived Gorochiki Included” categories:

• campaign tags:
• news
• point
• announcement
• app published: true created_at: “2026-04-13T15:02:37+09:00” updated_at: “2026-06-14T13:14:53+09:00” thumbnail: “https://cdn.gyumesy.com/articles/cakavy/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/cakavy/ogp.png” source_url: “https://www.matsuyafoods.co.jp/matsuya/whatsnew/campaign/146760.html” editor_comment: “After bowls, it’s curry’s turn. Founding Beef Curry and Rice at 780 yen earns 50 pt, a 6.4% rebate. Gorochiki is eligible from day one, too, so nothing slips through.” description: “From April 14, Matsuya is running the Matsuya App-exclusive "Curry Menu Point Boost Campaign." Order any of 6 eligible curries via Matsuben Net or Mobile Order to receive 50 points. The Gorochiki, returning the same day, is eligible too.” related_articles:
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On April 13, Matsuya announced the Matsuya App-exclusive “Curry Menu Point Boost Campaign,” running from 0:00 on Tuesday, April 14 to 23:59 on Monday, April 27. Order an eligible curry via Matsuben Net or Matsuya Mobile Order and you’ll receive 50 Matsuya Points (worth 50 yen).

6 Eligible Menu Items and Their Rebate Rates

The campaign covers five items in the Founding Beef Curry and Rice series, plus the Chunky Stewed Chicken Curry and Rice, which returns the same day, for a total of six. All sizes are eligible, but Only (single-item) orders are not.

Menu item	Price (tax incl.)	50 pt rebate rate
Founding Beef Curry and Rice	780 yen	6.4%
Chunky Stewed Chicken Curry and Rice	890 yen	5.6%
Founding Beef Curry and Rice with Cheese	980 yen	5.1%
Founding Beef Curry and Rice with Simmered Beef (Karegyu)	1,050 yen	4.8%
Founding Beef Curry and Rice with Hamburg Steak	1,150 yen	4.3%
Founding Beef Curry and Rice with Umatoma Hamburg Steak	1,280 yen	3.9%

The best deal is the Founding Beef Curry and Rice at 780 yen, with a 6.4% rebate. You can use it as many times as you like during the period, and you’ll receive 50 pt each time.

Gorochiki, Launching April 14, Is Eligible From Day One

The Chunky Stewed Chicken Curry and Rice (890 yen), which returns for about one month on the same day, April 14, is also included in the point boost from its first day on sale. Since Gorochiki is a limited-time item sold for about one month, it covers most of the point boost period (April 14–27).

Passing the Baton From Bowls to Curry

Until today, April 13, Matsuya was running a similar App-exclusive “Bowl Menu Point Boost Campaign.” The curry edition begins the day after the bowl campaign ends, so the App-exclusive 50 pt campaigns continue without a break.

Campaign	Eligible items	Period
Bowl Menu Point Boost	9 bowls	April 1–April 13 (ends today)
Curry Menu Point Boost	6 curries	April 14–April 27

Terms and Conditions

Item	Details
Campaign period	Tuesday, April 14, 0:00 – Monday, April 27, 23:59
How to order	Matsuben Net or Matsuya Mobile Order
Excluded	Matsuben Delivery, Only (single-item) orders, stores co-located with My Curry Shokudo
Basis	Pickup date and time

Points from this campaign cannot be combined with other point multiplier campaigns (such as Yorutoku Triple Points).