Matsuya Yokkaichi Hie Store Expands Weekend Hours from 9am–10pm to 24-Hour Operation

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Matsuya Switches Five Mie and Aichi Stores, Including Yokkaichi Hinaga, to 24-Hour Operation All at Once

Matsuya Yokkaichi Hie Store (0323) has updated its listed business hours, expanding weekend operation from the previous 9am–10pm to 24 hours a day. At the same time, the Friday closing time (10pm) notation has been removed, and the “last order 30 minutes before closing” note that had only been added a few days earlier has also disappeared in this update.

Comparison of Old and New Business Hours

Day Before After
Monday 9am–3am Until 3am
Tue–Thu 5am–3am 5am–3am
Friday 5am–10pm From 5am
Sat/Sun (Holidays) 9am–10pm 24-hour operation

Before the change, the day-of-week notation grouped weekends as “Sat/Sun/Holidays: 9am to 10pm,” with a “last order 30 minutes before closing” note attached across the board. After the change, it now reads “Sat/Sun: 24-hour operation,” and both the separate holiday listing and the note have disappeared. The Tuesday-to-Thursday hours of “5am–3am” remain unchanged.

Weekends Now Form One Continuous Stretch from Friday Morning Through Early Monday Morning

Reading the updated notation in sequence, Friday “from 5am” (no closing time listed) → Sat/Sun “24-hour operation” → Monday “until 3am” (no opening time listed) form one continuous run, suggesting the store now operates non-stop through the weekend, from opening at 5am on Friday until 3am early Monday morning. Previously, the store also closed overnight on weekends, operating only 9am–10pm, but it has now switched to an operation that stays open through the late night and early morning as well. Yokkaichi Hie Store is located at 4-1-10 Hie, Yokkaichi City, Mie Prefecture, and serves Beef Bowl, Curry and Rice, Set Meal, and Bowl dishes.

A Re-Update Following the Last-Order Note Added Just Days Earlier

The store’s business hours notation has been changing in quick succession recently. As of June 17, the “last order 30 minutes before closing” note had just been newly added to the Sat/Sun/Holiday 9am–10pm listing, but only a few days later, in this update, the note has disappeared at the same time as the major change to 24-hour weekend operation. What began as a minor tweak to the notation over a short span has now developed into a full-scale expansion of business hours.

The Store Also Carries the Store-Limited “Beef Steak Bowl” Released Today

Yokkaichi Hie Store is also among the stores carrying the store-limited menu item “Beef Steak Bowl” (1,280 yen), released today, June 23, at 10am. The switch to 24-hour weekend operation coincides with the rollout of this store-limited item, making it a location where visitors can seek out the store-limited dish even during a late-night or early-morning visit.

Editor's Note

The whole weekend is now 24-hour operation. If it's open non-stop from Friday morning through early Monday morning, that's great news for late-night Matsuya seekers.