Matsuya Official X Announces 'Pork & Kimchi Set Meal' at 890 Yen, Launching August 25

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title: “Matsuya Official X Announces ‘Pork & Kimchi Set Meal’ at 890 Yen, Launching August 25” categories:

• official tags:
• x
• term-limited
• announcement published: true created_at: “2026-08-21T18:00:35+09:00” updated_at: “2026-08-21T18:00:35+09:00” thumbnail: “https://cdn.gyumesy.com/articles/daabix/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/daabix/ogp.png” source_url: “https://x.com/matsuya_foods/status/2090725605033533742” editor_comment: “Stamina-boosting kimchi and pork to beat the lingering summer heat makes perfect sense. Go Double, or keep it light with the standalone item? It’s a tough call.” description: “Matsuya announced on its official X account that the ‘Pork & Kimchi Set Meal’ goes on sale Tuesday, August 25. A dish of in-house Mt. Fuji Kimchi and pork tossed in Matsuya’s special sauce, the lineup has five items in all, including the 890 yen set meal, Double versions and a standalone item. The post quotes and summarizes the previous day’s news release.” series_key: null related_articles:
• g0mnub
• ugsba8
• xl4fmt

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On August 21, Matsuya announced on its official X account that the “Pork & Kimchi Set Meal” will go on sale at 10:00 a.m. on Tuesday, August 25. The dish combines in-house “Mt. Fuji Kimchi” and pork tossed in Matsuya’s special sauce. The post restates on X what was first announced in a news release on the official website the day before, August 20.

The post quotes and summarizes the news release

The text of the X post reads as follows (emoji included, verbatim).

8月25日（火）10時より「豚キムチ定食」発売🎉

自社製「富士山キムチ」と豚肉に、松屋特製ダレを絡めたスタミナ満点のメニューです！

この機会にぜひご賞味ください✨

The body of the news release published on August 20, titled “Our In-House Kimchi Summer Menu Returns Again This Year: ‘Pork & Kimchi Set Meal’ Now on Sale,” says that it pairs the in-house Mt. Fuji Kimchi with savory grilled pork, tossed in Matsuya’s special sauce, and invites customers to enjoy a stamina-packed dish that is especially welcome in the hot season. The post’s line about in-house “Mt. Fuji Kimchi” and pork tossed in Matsuya’s special sauce for a stamina-packed dish pulls “in-house,” “Mt. Fuji Kimchi,” “tossed in Matsuya’s special sauce” and “stamina-packed” from that passage and condenses them into one sentence, while the closing “please enjoy it” uses the same phrasing as the release.

Announcements of new menu items have followed a pattern: open with “date (day of week) 10:00 a.m., ‘item name’ on sale 🎉,” add a one-sentence description, and close with “please take this opportunity to enjoy it.” This post follows that pattern. The 🎉 announcing the launch and the ✨ at the end have both appeared in past new-menu announcements.

890 yen set meal; five items including Double and standalone

The image attached to the post carries the copy “Get energized with Matsuya’s Pork & Kimchi,” and shows pork and kimchi piled on a white plate with onion, garlic sprouts and white sesame seeds, steaming. At the upper right, a bite lifted with chopsticks is pictured, and beside the plate are the notes “Rice, fresh vegetable salad and miso soup included” and “890 yen.”

According to the previous day’s news release, there are five prices (all tax included).

Item	Price
Pork & Kimchi Set Meal	890 yen
Double Pork & Kimchi Set Meal	1,380 yen
Pork & Kimchi Bowl	790 yen
Double Pork & Kimchi Bowl	1,280 yen
Pork & Kimchi Only	690 yen

The release says it can be enjoyed as a set meal, or served over rice in bowl style. It goes on sale at 10:00 a.m. on Tuesday, August 25, at stores nationwide except some locations. Because the release is titled “Our In-House Kimchi Summer Menu Returns Again This Year,” Matsuya is positioning it as a summer menu.

The star is the in-house Mt. Fuji Kimchi

The star ingredient, in-house “Mt. Fuji Kimchi,” has been used in several menu items, including the Kimchi Beef Bowl and the Kimchi and Raw Egg set, and is also offered on its own as a topping. On August 9, the official X account revealed that this kimchi is made in-house at the Mt. Fuji Factory. In the Twice-cooked Pork launched on July 14, Mt. Fuji Kimchi was also among the choices of side dish. The Pork & Kimchi Set Meal puts that Mt. Fuji Kimchi front and center.