Matsuya Announces Discontinuation Notice for "Umatoma Hamburg Steak Founding Beef Curry"

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title: “Matsuya Announces Discontinuation Notice for ‘Umatoma Hamburg Steak Founding Beef Curry’” categories:

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  • discontinued published: true created_at: “2026-05-26T09:25:30+09:00” updated_at: “2026-06-14T13:29:37+09:00” thumbnail: “https://cdn.gyumesy.com/articles/znc0o9/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/znc0o9/ogp.png” source_url: “https://www.matsuyafoods.co.jp/matsuya/menu/” editor_comment: “The Umatoma Hamburg Steak + Founding Beef Curry combination is on its way out of Matsuya entirely. After the beef tongue version, the regular version has now been listed too.” description: “On May 26, 2026, the Matsuya menu page added ‘To be discontinued successively’ to the classic menu item ‘Umatoma Hamburg Steak Founding Beef Curry and Rice’ (1,280 yen). The other five items in the series are unchanged, making this a selective discontinuation notice covering only the Umatoma Hamburg Steak version.” related_articles:
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On May 26, 2026, the Matsuya official website’s menu page added the note “※To be discontinued successively” to the classic curry item “Umatoma Hamburg Steak Founding Beef Curry and Rice” (1,280 yen). The other variations in the same Founding Beef Curry and Rice series (the five items other than the Umatoma Hamburg Steak version) are unchanged, making this a selective discontinuation notice covering only the Umatoma Hamburg Steak version.

うまトマハンバーグ創業ビーフカレー
Source: Matsuya Foods Official

Item Details

Item Details
Menu name Umatoma Hamburg Steak Founding Beef Curry and Rice
Price 1,280 yen
Calories 1,284 kcal
Protein 44.5 g
Fat 62.7 g
Carbohydrates 123.9 g
Salt equivalent 8.2 g
Limited-time category No (classic menu item)
Date discontinuation notice added May 26, 2026

At 1,284 kcal, it sits in the high-calorie range of the Founding Beef Curry and Rice series. The 62.7 g of fat comes from the combination of Umatoma sauce and the Hamburg steak.

Discontinuation Notice Status Across the Founding Beef Curry and Rice Series (Non-Beef-Tongue Versions)

Among the six non-beef-tongue versions in the Founding Beef Curry and Rice series (one of which is Store-limited), the Umatoma Hamburg Steak version is the only one to receive a discontinuation notice.

Menu item Price Discontinuation notice
Founding Beef Curry and Rice 780 yen None
Cheese Founding Beef Curry and Rice 980 yen None
Founding Beef Karegyu 1,050 yen None
Umatoma Hamburg Steak Founding Beef Curry and Rice (this item) 1,280 yen Added (5/26)
Hamburg Steak Founding Beef Curry and Rice 1,150 yen None
Founding Beef Loin Cutlet Curry and Rice (Store-limited) 1,170 yen None (treated separately as Store-limited)

There are two Hamburg steak variations: the “Hamburg Steak Founding Beef Curry and Rice (1,150 yen)” and the “Umatoma Hamburg Steak Founding Beef Curry and Rice (1,280 yen)” that has now received the notice. The plain Hamburg steak version (1,150 yen) is unchanged. Only the higher-tier variation with Umatoma sauce is affected.

The Beef Tongue Version, “Umatoma Hamburg Steak Founding Beef Tongue Curry and Rice,” Officially Ended on April 7

The Umatoma Hamburg Steak Founding Beef Curry lineup came in two versions: the beef tongue version (1,480 yen) and the regular version (1,280 yen). The beef tongue version received discontinuation notices for five items together on March 31, 2026, and officially ended on April 7.

Variation Price Discontinuation notice Official end
Umatoma Hamburg Steak Founding Beef Tongue Curry and Rice 1,480 yen March 31, 2026 April 7, 2026
Umatoma Hamburg Steak Founding Beef Curry and Rice (this item) 1,280 yen May 26, 2026 TBD

With the regular version’s discontinuation notice arriving about seven weeks after the beef tongue version ended, the “Umatoma Hamburg Steak + Founding Beef Curry and Rice” combination is now on track to disappear from the Matsuya menu in both versions. The two versions differ in price by 200 yen, and share the same flavor foundation (Umatoma sauce + Hamburg steak + Founding Beef Curry and Rice).

Lunch Set Version (1,330 yen) Unchanged

There is also an “Umatoma Hamburg Steak Founding Beef Curry and Rice Lunch Set” (1,330 yen), but as of now it has not received a discontinuation notice.

Menu item Price Discontinuation notice as of May 26
Umatoma Hamburg Steak Founding Beef Curry and Rice 1,280 yen Added (this item)
Umatoma Hamburg Steak Founding Beef Curry and Rice Lunch Set 1,330 yen None

While the base menu item has received a discontinuation notice, the Lunch Set version remains unchanged.

A Regular Menu Item Joins the Late-May Rush of Discontinuation Notices

Since the start of May, discontinuation notices had been coming for new limited-time menu items (the Taco Rice lineup, the Pork Steak lineup, and others). This notice is different in character, as it targets a regular menu item outside the limited-time category.

Date Items receiving notice Limited-time category
May 5, 2026 Seasoned Ground Chicken & Egg Bowl, Tokuasa Seasoned Ground Chicken & Egg Bowl, Gorochiki Partially applicable
May 12, 2026 Salt-based Green Onion Bowl Limited-time
May 13, 2026 Set Meal of Grilled Pork Loin, Set Meal of Pork Steak Limited-time
May 21, 2026 Three Taco Rice items Limited-time
May 26, 2026 (this item) Umatoma Hamburg Steak Founding Beef Curry and Rice Regular

One regular menu item has now joined the late-May rush of menu discontinuation notices. The fact that only the Umatoma Hamburg Steak version within the Founding Beef Curry and Rice series is selectively targeted appears to be an extension of the pattern in which the beef tongue version ended first.

Editor's Note

The Umatoma Hamburg Steak + Founding Beef Curry combination is on its way out of Matsuya entirely. After the beef tongue version, the regular version has now been listed too.