Matsuya's Official X Quote-Retweets Former Ozeki Tochinoshin's Shkmeruli Post With Thanks

At 11:39 AM on June 18, 2026, Matsuya’s official X account (@matsuya_foods) quote-retweeted a post from Georgia-born former ozeki Tochinoshin Tsuyoshi (@tochinoshin) about eating Shkmeruli at Matsuya, adding a comment of thanks. In the post, Matsuya’s official account also mentioned that Matsunoya offers its own derivative menu item, the “Shkmeruli Katsu Set Meal.”

Post Text

Tochinoshin! Thank you so much for visiting Matsuya! We’re honored that you enjoyed the Shkmeruli. We also recommend Matsunoya’s “Shkmeruli Katsu Set Meal,” so please give it a try (╹◡╹) We look forward to seeing you again!

Item	Details
Post Time	11:39 AM, Thursday, June 18, 2026
Channel	Matsuya’s official X account (@matsuya_foods)
Format	Quote retweet (source: @tochinoshin)
Attached Images	None (source post includes 1 video and 2 images)
Content	Thanks for visiting + recommendation of Matsunoya’s “Shkmeruli Katsu Set Meal” + looking forward to next visit

Source: Tochinoshin’s Post

The source is a post by Tochinoshin Tsuyoshi (@tochinoshin) announcing the start of Shkmeruli sales, which reads: “Good evening. Starting today, the season for the Georgian dish ‘Shkmeruli’ has begun at every Matsuya location, both in Japan and overseas! If you haven’t tried it yet, please give this exquisite dish a taste 🤤 I’m grateful to Matsuya for providing this opportunity 🙏 Let’s work together to further spread the appeal of Georgian culture and cuisine 🇬🇪🤝🇯🇵 @matsuya_foods.” As a Georgia native, the post expresses gratitude that his homeland’s dish was revived simultaneously at Matsuya worldwide, along with a stance of collaborating to promote Georgian food culture. One video and two images are attached.

Matsunoya’s “Shkmeruli Katsu Set Meal” Mentioned in Official X Post

In its quote-retweet text, Matsuya’s official account wrote, “We also recommend Matsunoya’s ‘Shkmeruli Katsu Set Meal,’ so please give it a try,” mentioning Matsunoya’s Shkmeruli-derived menu item on official X. In addition to Matsuya’s own Shkmeruli lineup launched on June 16 (Shkmeruli Hot Pot Set Meal, Shkmeruli Hot Pot Rice Set, Shkmeruli Set Meal, and Shkmeruli Rice Set, plus Extra Cheese), Matsunoya co-located stores also offer a Shkmeruli-flavored katsu set meal, and this post made clear that the revival campaign spans both Matsuya and Matsunoya. Detailed pricing and the sales period are not specified in this post.

A Perfect Match: A Georgia Native and the Shkmeruli Revival

Tochinoshin Tsuyoshi is a former ozeki born in Georgia. Shkmeruli is a Georgian regional dish, and this exchange forms a perfect contextual match: a celebrity from Georgia praising the revival of a Georgian dish. In the official communications surrounding the Shkmeruli revival, a June 3 preview featuring Georgian Ambassador to Japan Teimuraz Lezhava alongside Mie Sonozaki had already hinted at Shkmeruli’s return, and this post saw Matsuya’s official account pick up a taste report from a Georgia-born celebrity.

Rollout Status of the Shkmeruli Revival Campaign

The Shkmeruli revival launched simultaneously at 10:00 AM on June 16, 2026, at Matsuya locations nationwide (excluding some stores) and at Matsuya locations overseas. The source post quoted in this article reaffirmed the worldwide simultaneous launch with the phrase “at every Matsuya location, both in Japan and overseas.” The campaign spans the group with four Shkmeruli items plus Extra Cheese at Matsuya proper (the two hot pot-style items are store-limited), alongside the Shkmeruli Katsu Set Meal at Matsunoya co-located stores, and this post revealed part of that broader picture through an exchange with a Georgia-born celebrity on official X.