Matsuya Expands Operating Hours at 7 Stores Simultaneously This Morning

StoreUpdated

Matsuya’s official website store data confirms that, as of 9:26 AM on May 18, 2026, the operating-hours listings for 7 stores have been simultaneously revised toward expansion. All changes point in the expanding direction: 4 stores have returned to “24-hour operation,” 2 stores have extended to longer hours, and 1 store has had its separate Matsunoya operating-hours notation removed.

Changes at the 7 Stores

Store Before After Direction of Change
Matsuya Musashimurayama Store (0060) 9:00 AM to 10:00 PM, last order 30 minutes before closing 24-hour operation Switched to 24-hour operation
Matsuya Kanda Ogawamachi Store (0272) 9:00 AM to 10:00 PM, last order 15 minutes before closing 5:00 AM to 3:00 AM the following day, last order 15 minutes before closing Extended to longer hours (22 hours)
Matsuya Oyamadai Store (0395) 9:00 AM to 10:00 PM 24-hour operation Switched to 24-hour operation
Matsuya Numazu Store (0554) 24-hour operation *Matsunoya: 8:00 AM to 10:00 PM, last order 15 minutes before closing 24-hour operation Separate Matsunoya shortened-hours notation removed
Matsuya Ichigaya Store (0926) 9:00 AM to 10:00 PM, last order 30 minutes before closing 24-hour operation Switched to 24-hour operation
Matsuya Miyakojima Kema Store (1936) 8:00 AM to 11:00 PM, last order 15 minutes before closing 4:00 AM to 3:00 AM the following day, last order 15 minutes before closing Extended to longer hours (23 hours)
Matsuya Nakameguro Aobadai 2-chome Store (1959) 9:00 AM to 10:00 PM 24-hour operation Switched to 24-hour operation

Three Stores from the April 17 Shortened-Hours Group Return

Of today’s 7 stores, Kanda Ogawamachi (0272) and Ichigaya (0926) are stores that ended 24-hour operation and switched to shortened hours on April 17. With today’s expansion, the total number of stores from the April 17 shortened-hours group that have returned now stands at 3.

Store April 17 Shortening Subsequent Return
Matsuya Shin-Koenji Store (0273) Shortened to 8:00 AM–10:00 PM Returned to 24-hour operation at 10:01 AM on May 15, 2026
Matsuya Kanda Ogawamachi Store (0272, this time) Shortened to 9:00 AM–10:00 PM Extended to 5:00 AM–3:00 AM the following day at 9:26 AM on May 18, 2026
Matsuya Ichigaya Store (0926, this time) Shortened to 9:00 AM–10:00 PM Returned to 24-hour operation at 9:26 AM on May 18, 2026
Matsuya Shinjuku 1-chome Store (0499) Shortened to 9:00 AM–10:00 PM Shortened hours continue as of today
Matsuya Shibuya, Yotsuya, and Kanda Stores Shortened to 9:00 AM–10:00 PM Shortened hours continue as of today

Of the 7 central Tokyo stores whose hours were shortened simultaneously on April 17 (Shin-Koenji, Kanda Ogawamachi, and Shinjuku 1-chome, plus Shibuya, Ichigaya, Yotsuya, and Kanda), following the Shin-Koenji Store’s return on May 15, today’s returns of the Ichigaya and Kanda Ogawamachi stores mean that part of the lineup has shifted back to 24-hour operation over roughly a month. The Kanda Ogawamachi Store’s return is not to full 24-hour operation but to a 22-hour format of “5:00 AM to 3:00 AM the following day.”

Location Distribution of the 4 Stores Switching to 24-Hour Operation

The 4 stores switching to 24-hour operation today are located in 3 stores within Tokyo’s 23 wards plus 1 store within Tokyo (Tama area) — all concentrated within Tokyo.

Store Location Area
Matsuya Musashimurayama Store (0060) Musashimurayama City, Tokyo Tama area
Matsuya Oyamadai Store (0395) Setagaya Ward, Tokyo 23 wards
Matsuya Ichigaya Store (0926) Around Chiyoda Ward, Tokyo Central 23 wards
Matsuya Nakameguro Aobadai 2-chome Store (1959) Meguro Ward, Tokyo 23 wards

Numazu Store’s Separate Matsunoya Hours Notation Removed

Before the update, the Matsuya Numazu Store (0554) followed a co-located-store pattern in which the Matsuya location and the Matsunoya location had different operating hours, listed as “24-hour operation *Matsunoya: 8:00 AM to 10:00 PM, last order 15 minutes before closing.” With this update, the listing now reads simply “24-hour operation.” This change suggests either that the Matsunoya side has also aligned to 24-hour operation, or that the operational arrangement for the co-located Matsunoya has changed.

Trends in 24-Hour Operation Switches Since April

Since April, Matsuya has seen the ending and resumption of 24-hour operation proceed in parallel across multiple stores. Today’s simultaneous expansion at 7 stores is the largest “expansion-direction” simultaneous change among the movements since April.

Date Movement Number of Stores
April 17, 2026 Ended 24-hour operation (Kanda Ogawamachi, Shin-Koenji, Shinjuku 1-chome) 3 stores
April 17, 2026 Ended 24-hour operation (Shibuya, Ichigaya, Yotsuya, Kanda) 4 stores
April 20, 2026 Resumed 24-hour operation (Kitami, Takatsu, Yako + Kashimada extended) 4 stores
May 1, 2026 Ended 24-hour operation (6 stores in Tokyo) 6 stores
May 11, 2026 Switched to full 24-hour operation (Ningyocho) 1 store
May 15, 2026 Returned to 24-hour operation (Shin-Koenji) 1 store
May 15, 2026 Ended 24-hour operation (Asahikawa Omachi) 1 store
May 18, 2026 (today) Simultaneous operating-hours expansion (7 stores) 7 stores

Of the 7 central stores whose hours were shortened on April 17 (Kanda Ogawamachi, Shin-Koenji, Shinjuku 1-chome, Shibuya, Ichigaya, Yotsuya, and Kanda), 3 stores — Shin-Koenji, Kanda Ogawamachi, and Ichigaya — have shifted toward expansion as of today. The remaining 4 stores (Shinjuku 1-chome, Shibuya, Yotsuya, and Kanda) remain on shortened hours.

The Shift Toward Expanded Operating Hours

Just three days after the Shin-Koenji Store returned to 24-hour operation on May 15 — about 28 days after its April 17 shortening — today’s simultaneous expansion at 7 stores took place on May 18. Among the stores subject to the April 17 shortening, it appears that the decision to review and re-expand operating hours after roughly a month occurred in tandem at multiple stores. Including the removal of the separate Matsunoya operating-hours notation at the Numazu Store, flexible adjustments to store operations appear to be ongoing.

Editor's Note

Including Ichigaya and Kanda Ogawamachi from the April 17 shortened-hours group, 7 stores had their operating hours expanded simultaneously this morning — a clear rush of returns to 24-hour operation.