Matsuya to Launch Set Meal of Grilled Thick Pork with Chimichurri Sauce on May 19
Matsuya announced in an official notice dated May 14 that it will launch a new menu item, the Set Meal of Grilled Thick Pork with Chimichurri Sauce, at 10:00 AM on Tuesday, May 19, 2026. The dish pairs a Matsuya-style take on chimichurri sauce — described as an “all-purpose sauce originating in Argentina” — with 180g of thick-cut pork loin.
Lineup and Pricing
The menu names and prices listed in the official announcement are as follows. In addition to the one new item, the lineup includes three items carrying the “Thick” prefix.
| Menu Item | Price (Tax Included) | Shareholder Benefit Voucher |
|---|---|---|
| Set Meal of Grilled Thick Pork with Chimichurri Sauce (New) | 1,280 yen | Accepted |
| Double Grilled Thick Pork with Chimichurri Sauce Set Meal (New) | 2,130 yen | Not Accepted |
| Set Meal of Thick Pork Steak | 1,180 yen | Accepted |
| Double Thick Pork Steak Set Meal (New) | 2,030 yen | Not Accepted |
| Set Meal of Grilled Thick Pork Loin | 980 yen | Accepted |
| Double Grilled Thick Pork Loin Set Meal (New) | 1,730 yen | Not Accepted |
The item is available at Matsuya locations nationwide, excluding some stores. Takeout is available (for takeout orders, miso soup is charged separately).
Relationship with the Two Current Items Launched in April
The “Set Meal of Thick Pork Steak” (1,180 yen) and “Set Meal of Grilled Thick Pork Loin” (980 yen) featured in the promotional image and listed in the official announcement’s lineup represent name and price changes from the two current items launched in April, the “Set Meal of Pork Steak” (980 yen) and “Set Meal of Grilled Pork Loin” (880 yen), as shown below.
| Current (Until May 2026) | From May 19 Onward (Per Official Announcement) | Price Difference |
|---|---|---|
| Set Meal of Pork Steak, 980 yen | Set Meal of Thick Pork Steak, 1,180 yen | +200 yen |
| Set Meal of Grilled Pork Loin, 880 yen | Set Meal of Grilled Thick Pork Loin, 980 yen | +100 yen |
| No Double set meal option previously existed | New Double set meals introduced for the Chimichurri, Pork Steak, and Grilled Pork Loin lines respectively | — |
The product names now carry the “Thick” prefix, prices have risen by 100 to 200 yen each, and a “Double Set Meal” option has been newly added for each item. The official announcement describes this as “thick-cut pork with a boosted volume.”
Timeline with the Recent Discontinuation Notices
The current “Set Meal of Pork Steak,” “Set Meal of Grilled Pork Loin,” and “Salt-based Green Onion Bowl” only just had the menu note “*To Be Discontinued Successively” added on the Matsuya official website between May 12 and 13. This announcement of the May 19 launch comes within just a few days of the discontinuation notices for these three items.
| Product | Launch Date | Discontinuation Notice (Date/Time Added) |
|---|---|---|
| Salt-based Green Onion Bowl | April 21, 2026 | May 12, 2026, 9:38 AM |
| Set Meal of Grilled Pork Loin (880 yen) | April 21, 2026 | May 13, 2026, 4:17 PM |
| Set Meal of Pork Steak (980 yen) | April 28, 2026 | May 13, 2026, 4:52 PM |
| Set Meal of Grilled Thick Pork with Chimichurri Sauce and 3 other items | May 19, 2026 (planned) | — |
In apparent response to the discontinuation notices for the two thick pork menu items launched in April (Set Meal of Grilled Pork Loin and Set Meal of Pork Steak) and for the Salt-based Green Onion Bowl, the structure suggests a switch beginning May 19 to three items carrying the “Thick” prefix: Chimichurri Thick-Cut Pork, Thick Pork Steak, and Thick Pork Loin.
What Is Chimichurri Sauce?
According to the official announcement, chimichurri sauce is “an all-purpose sauce originating in Argentina” that is “widely loved throughout South America and used on grilled meat, fried seafood, salads, and more,” with a vivid green color built on a base of basil, onion, and chili pepper. Matsuya has given it a “Matsuya-style twist” this time, presenting the dish as one where “the refreshing aroma and acidity of basil stimulate the appetite.”
The promotional image carries the catchphrase “Basil, onion, chili pepper. A perfect balance with thick-cut pork.,” emphasizing the 180g thick-cut loin.
App 100-Yen-Off Coupon Distribution
The promotional image also carries the notice “Matsuya Foods Official App: 100-Yen-Off Coupon Now Available!” While the official announcement text does not specify a coupon validity period, it is being distributed as a promotion tied to the new menu launch.
Official Matsuya App
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Editor's Note
The two items already under discontinuation notice quietly gained a "Thick" prefix, and with the 180g loin cut and new Double set meals included, it has the feel of a full lineup refresh.