Matsuya's Official X Re-promotes the 'ONE PIECE Set' With Classic Beef Bowls

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title: “Matsuya’s Official X Re-promotes the ‘ONE PIECE Set’ With Classic Beef Bowls” categories:

• official tags:
• x
• term-limited
• collab published: true created_at: “2026-07-15T11:50:26+09:00” updated_at: “2026-07-15T11:50:26+09:00” thumbnail: “https://cdn.gyumesy.com/articles/nnntuv/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/nnntuv/ogp.png” source_url: “https://x.com/matsuya_foods/status/2077224130043080852” editor_comment: “With 12 random designs, some fans may keep going back for beef bowls until they pull their favorite character.” description: “On July 15, Matsuya’s official X account re-promoted the ONE PIECE collab ‘ONE PIECE Set.’ Add 200 yen to any of 6 beef bowls to get 1 of 12 random acrylic block chopstick rests; the Giant Serving Set also qualifies. Runs through October 6.” related_articles:
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Matsuya’s official X account (@matsuya_foods) posted on July 15 to re-promote the “ONE PIECE Set,” part of its collaboration with the currently airing TV anime ONE PIECE. Built around the angle of “the classic beef bowl that defines Matsuya,” the post puts the fun of eating together with Luffy and his crew front and center.

All 6 Beef Bowls Come With 1 of 12 Random Acrylic Block Chopstick Rests

The “ONE PIECE Set” lets you add 200 yen (tax included) to Matsuya’s signature Beef Bowl to receive one “Original Acrylic Block Chopstick Rest” (12 designs, randomly assigned) as a bonus. Six Beef Bowl varieties qualify, so you can pick the bowl you like best.

• Beef Bowl Set
• Beef Bowl topped with Cheese Set
• Beef Bowl topped with Green Onion and Soft Boiled Egg Set
• Bowl of Mixed Simmered Beef and Kimchi Set
• Beef Bowl topped with Grated Radish & Ponzu Citrus Soy Sauce Set
• Beef Bowl topped with Tomato and Cheese Set

In the post’s image, a red chopstick rest featuring Monkey D. Luffy is held up in front of a beef bowl and miso soup. The surface of the chopstick rest carries the words “MONKEY.D.LUFFY” and “NOT FOR SALE” along with the Straw Hat skull emblem, and a Matsuya x ONE PIECE collaboration logo sits along the bottom. Matsuya’s official X account has previously shared that the 12 designs include original illustrations drawn exclusively for Matsuya.

The Other Qualifying Item: the Giant Serving Set

The acrylic block chopstick rest isn’t limited to the “ONE PIECE Set”; ordering the “Giant Serving Set” also gets you one. The Giant Serving Set is a volume-focused dish with three times the regular serving of simmered beef and onion on an extra-large serving of rice. This post spotlights the classic Beef Bowl side, but those who want a really hearty meal have the Giant Serving Set as another option.

Collab Runs Through October 6, and All 7 Items Remain on Sale

The collaboration was announced on June 19 and started at 10:00 a.m. on June 30. It runs until 9:59 a.m. on October 6, 2026 (while supplies last), at Matsuya locations nationwide, including stores co-located with Matsunoya and My Curry Shokudo. The six “ONE PIECE Set” Beef Bowls and the “Giant Serving Set” — seven items in total — have been available without interruption from the June 30 launch through today.

Since June 21, the official X account has repeatedly promoted this combination of the “ONE PIECE Set” and “Giant Serving Set” plus chopstick rest. More recently, it has also been running posts that introduce the sticker sheet designs for the Kids’ Menu character by character, including Luffy and Brook, and this post marks a return to the flagship Beef Bowl sets. Within the same collab period, the account appears to be alternating between two perks: chopstick rests for the sets and stickers for the Kids’ Menu.