Matsuya's Official X Account Tries the Limited-time "Beef Short Rib & Offal Bowl" the Day After Its Release

On August 12, 2026, Matsuya’s official X account revealed in a post that it had tried the Beef Short Rib & Offal Bowl, which went on sale the previous day, August 11. “We wasted no time trying the Beef Short Rib & Offal Bowl that went on sale yesterday,” the post read, sharing impressions of the flavor alongside a photo of the dish served in a bowl.

Offal, Garlic Scapes, and the Sauce’s Punch

In the post, the official account pointed to the offal’s “springy bite” and the garlic scapes’ “crisp crunch,” describing the result as “the best, with the sauce’s hard-hitting punch on top.” It also added a note befitting a garlic-forward stamina dish: “Though if you have plans to meet someone, you might want to be careful…” and “Perfect for a day when you want to build up your stamina!”

In the accompanying photo, dark-colored beef and pale, well-marbled offal are mixed together atop rice in a white bowl, coated in a glossy, deep-colored sauce. Vividly green garlic scapes, cut on the diagonal, are scattered generously on top, with white sesame seeds sprinkled over the whole dish—a composition that visibly reflects the combination of textures described in the post.

A Limited-time Bowl Released August 11 for 990 Yen

The Beef Short Rib & Offal Bowl was announced alongside Matsuya’s Yakiniku Beef Bowl in an official notice on August 6, 2026, and went on sale nationwide from 10 a.m. on Tuesday, August 11, as one of two new teppan-grilled dishes. Priced at 990 yen, it was described as a “limited-time” item by the official X account in a post that same evening.

The simultaneously released Matsuya’s Yakiniku Beef Bowl (630 yen) is a new regular menu item that the official X account introduced as becoming “a regular menu item,” making it a permanent addition. The two dishes, both built around beef grilled on a teppan, had been repeatedly announced through the official X account and official notices even before their release. A look back at past notices shows that a menu item bearing the name “Karubi Horumon-don” has been announced before during the summer, and this time it has arrived as the “Beef Short Rib & Offal Bowl.”

The taste-test post, coming a day after the release, saw the official account itself sampling and sharing its impressions of the limited-time item among the two dishes that had been the subject of ongoing announcements.