Matsuya's Amazon Prime Day Early Sale Cuts 30-Meal Beef Bowl Topping Set to About 216 Yen per Meal

Matsuya kicked off an early sale on July 7 ahead of “Amazon Prime Day,” which Amazon will hold from July 10. As announced the day before on the 6th, two of Matsuya’s stores on Amazon, “Matsuya Store” and “Matsuya Meat Power Store,” are taking part. To mark the launch, Matsuya Store is featuring a 30-meal Beef Bowl Topping set at a special price (about 216 yen per meal) as its headline offer.

Sale Kicks Off Today, Headline Offer Is the 30-Meal Beef Bowl Topping Set at About 216 Yen per Meal

Matsuya’s official X account (@matsuya_foods) announced the “early sale kickoff” on July 7. At Matsuya Store on Amazon, a 30-meal Beef Bowl Topping set is available at a special price, working out to about 216 yen per meal. By simple calculation, all 30 meals together come to roughly 6,480 yen, with the bulk purchase bringing down the per-meal price. Details on the brand page and notes for the offer are provided in the replies to the post.

Early Sale Starts at Midnight on July 7, Prime Day Proper Begins July 10

Amazon Prime Day is Amazon’s major sale event, running from July 10. Matsuya is getting ahead of it, joining from the early sale stage that began at midnight on July 7. The two Matsuya stores on Amazon taking part are “Matsuya Store” and “Matsuya Meat Power Store,” both of which carry Matsuya’s frozen products.

Frozen Beef Bowl, Teppan-Grilled Hamburg Steak, and Sauces Are Also Part of the Bulk Deals

The announcement post the day before included two images hinting at the featured products. The first showed a package of “Teppan-Grilled Hamburg Steak,” small packets of “Brown Sauce” and “Umatoma Sauce,” and two plates of Hamburg Steak topped with each sauce. One plate topped with Brown Sauce and another with Umatoma Sauce were arranged on teppan plates alongside steamed vegetables.

The second image showed a freezer drawer packed with Matsuya’s frozen products. Premium Beef Bowl (135g), Teppan-Grilled Hamburg Steak, frozen udon, edamame, and more were tightly stocked, embodying the call to “make space in your freezer” with an image of a large-scale stockpile.

This Is Not the First Time a Frozen Product Sale Has Been Announced

Matsuya’s frozen products are also sold through mail order, and discount opportunities have been announced before. In late April, a bargain sale of frozen packs was announced via a livestream. This time, timed to Amazon’s major sale event, Matsuya is pushing bulk purchases with both stores taking part and a large-capacity Beef Bowl Topping set as the centerpiece.