Matsuya to Double Points for 18:00–23:00 Matsuben Net Pickup With "Yorutoku," Starting September 15

Matsuya Foods will run the “Matsuben Net Yorutoku Point Boost Campaign” for the takeout reservation site Matsuben Net from 18:00 on Tuesday, September 15, 2026, to 23:00 on Monday, September 28. Picking up an order at Matsuben Net between 18:00 and 23:00 during the campaign period earns double the usual Matsuya Points. This “Yorutoku” format, focused on evening pickup, is running for the third time, and its 14-day duration is the longest yet.

Only 18:00–23:00 Pickup at Matsuben Net Qualifies

Whether an order qualifies for double points is based on the pickup date and time, not the order time — even within the campaign period, only orders whose pickup falls within the “18:00–23:00” window are eligible. Matsuya Mobile Order and Matsuben Delivery, which can be ordered from the same app, are not eligible, and their reward rates remain unchanged during the campaign.

Matsuben Net is a takeout-only system where customers order online in advance and pick up in-store; PayPay, d Barai, Rakuten Pay, au PAY, Merpay, Alipay+, WeChat Pay, and credit cards can all be used for advance payment.

Eligible stores are Matsuben Net-enabled locations nationwide of Matsuya, Matsunoya, My Curry Shokudo, Sushimatsu, Shoken Chinese Dining, Matsutaro, Steak-ya Matsu, Steak Set Meal & Bowl Matsugyu, Mugi no Toriko, and Tukkun²; stores inside highway parking areas and the Narita Airport Terminal 3 Store are excluded. New members who sign up receive points worth 100 yen without exception (limited to once per person).

Reward Rates by Membership Rank

Matsuya Point reward rates at Matsuben Net vary by membership rank, and each rate rises to the equivalent of double during 18:00–23:00 pickup in the campaign period.

Membership Rank	Normal Reward Rate	18:00–23:00 Pickup During Campaign
Bronze	6%	Equivalent to 12%
Silver	10%	Equivalent to 20%
Gold	11%	Equivalent to 22%
Platinum	12%	Equivalent to 24%
Diamond	15%	Equivalent to 30%
Black (unpublished rank)	20%	Equivalent to 40%

Black is an unpublished membership rank not listed on Matsuya’s official website. Points can be used in units of 10, with 1 point equal to 1 yen. Because the actual points granted are subject to rounding, the reward rates in the table above are approximate. For example, on a 1,000-yen order at the top rank, the usual grant of around 150 points would work out to roughly 300 points (estimate) with 18:00–23:00 pickup during the campaign.

How to Order and Pick Up via Matsuben Net

The official ordering flow starts by opening the order menu from the Matsuya Foods official app. Select “Order Here” (Place an Order) in the center, then proceed to Matsuben Net at the top.

On the order-method selection screen, Matsuben Net (order in advance for takeout) appears alongside Mobile Order for in-store bento pickup and Matsuben Delivery for home delivery. Since only Matsuben Net is eligible for the double points this time, select Matsuben Net here.

Next, choose the store for pickup. You can select from a list of Matsuben Net-enabled stores near your area or current location.

Next, specify the pickup date and time. Since double points are based on the pickup date and time, setting the pickup time to the 18:00–23:00 window on this screen is the key to benefiting from this campaign.

The menu selection screen lists bulk-buy sets of Beef Bowl à la Carte, with the 2-piece set discounted by 60 yen, the 3-piece set by 120 yen, the 4-piece set by 200 yen, and the 5-piece set by 300 yen — the larger the set, the better the value compared to the regular price. Pickup between 18:00 and 23:00 earns double Matsuya Points on the amount paid.

Finally, on the confirmation screen, check the pickup store, date and time, and payment method, choose a payment method, and tap “Confirm Order” to finish. It’s noted that this works out to be a better deal than buying from the ticket vending machine.

Yorutoku’s Third Round, and Its Longest Period Yet at 14 Days

This “Yorutoku” format campaign, which doubles Matsuya Points for pickup between 18:00 and 23:00, is running for at least the third time. Looking back at past announcements, the same format ran from April 21 to 30, 2026 (9 days) and from July 7 to 13, 2026 (7 days). This time’s run from September 15 to 28, 2026 spans 14 days — exactly double the July run and the longest yet, even compared with the April run.

This time-slot-limited double-points offer at Matsuben Net has been running repeatedly, alternating with “Gogotoku,” which targets daytime pickup between 14:00 and 18:00. The Gogotoku campaign that ran right up until now went from 14:00 on September 8 to 18:00 on September 14, 2026, with Yorutoku starting the next day, September 15, at 18:00. The roughly 24 hours between the end of Gogotoku and the start of Yorutoku will see a gap in the time-slot-limited double points at Matsuben Net (Matsuben Net’s normal point grant continues as usual).

Cannot Be Combined With the Miso Soup with Pork & Vegetables Set Campaign Announced the Same Day

On the same day as this Yorutoku campaign, September 14, 2026, another point campaign — the “Miso Soup with Pork & Vegetables Set Bento Point Boost Campaign” (10:00 on September 15 to 23:59 on the 28th, granting 70 points for eligible Miso Soup with Pork & Vegetables Set orders) — was also announced. However, the announcement for the Miso Soup with Pork & Vegetables Set campaign explicitly states, “The above points are not eligible for the point multiplier boost campaign,” meaning the 70-point grant for the Miso Soup with Pork & Vegetables Set does not stack with Yorutoku’s double points. Those looking to maximize the benefit of Yorutoku need to keep this in mind when choosing what to order.