Matsuya Adds 5 Curry Lunch Sets and 3 Choice-of-Side Items to Its Menu

MenuNew ReleaseAdded

At 3:50 PM on May 12, a total of eight items were newly added to the “Curry Lunch” category in the menu data on Matsuya’s official website: five Curry Lunch Sets and three Choice-of-Side items. The addition matches what the official X account announced at 11:00 this morning: “Curry joins the lunch sets (5 curries + 3 sides, 50 yen off).”

The 5 Curry Lunch Sets Added

松屋、カレーランチセット5品+サイド3品をメニュー追加
Source: Matsuya Foods Official
Menu Item Regular Serving Price (tax included)
Founding Beef Curry & Rice Lunch Set 830 yen
Cheese Founding Beef Curry & Rice Lunch Set 1,030 yen
Founding Beef Karegyu Lunch Set 1,100 yen
Hamburg Steak Founding Beef Curry & Rice Lunch Set 1,200 yen
Umatoma Hamburg Steak Founding Beef Curry & Rice Lunch Set 1,330 yen

The official X account had announced “5 curries,” and the five items added to the menu match that count exactly. All five are Founding Beef Curry items; the Butter Chicken Curry & Rice and Cream Butter Curry & Rice, which went on sale at 10:00 this morning, are not eligible for the lunch sets.

The 3 Choice-of-Side Items Added

Menu Item Added Price
Soft-boiled Egg (Choice of Side) No price set
Cola (Choice of Side) No price set
Fresh Vegetable Salad (Choice of Side) 50 yen

These match the three sides in the official X announcement: “● Fresh Vegetable Salad for a classic combo ● Soft-boiled Egg as a late-night-craving topping ● Cola to refresh!”

How This Fits With This Morning’s Category Changes

Lining up this morning’s activity around the Curry Lunch category: it was created at 10:23 and deleted at 10:53, and as of now the category is back and filled with items.

Time Event
10:23 “Curry Lunch” category created
10:53 “Curry Lunch” category deleted (still with 0 items)
11:00 Official X announcement: “Curry joins the lunch sets”
15:50 (this time) 5 Curry Lunch Sets + 3 sides added to the menu

The 10:23 creation and 10:53 deletion were a temporary movement that occurred while the menu was being sorted out. With today’s addition of eight items at 15:50, the “Curry Lunch” category has formally started operating with actual content.

Price Difference From the Standalone Curries

The “Lunch Set” price is built as +50 yen over the corresponding standalone curry.

Menu Item Standalone (Regular Serving) Lunch Set Difference
Founding Beef Curry & Rice 780 yen 830 yen +50 yen
Cheese Founding Beef Curry & Rice 980 yen 1,030 yen +50 yen
Founding Beef Karegyu 1,050 yen 1,100 yen +50 yen
Hamburg Steak Founding Beef Curry & Rice 1,150 yen 1,200 yen +50 yen
Umatoma Hamburg Steak Founding Beef Curry & Rice 1,280 yen 1,330 yen +50 yen

Compared with the standalone curries, the lunch sets cost +50 yen, which effectively absorbs the cost of the Choice-of-Side add-ons (50 yen for the Fresh Vegetable Salad; the soft-boiled egg and cola are priced individually). The pricing is consistent with the official X pitch of “your favorite curry + a recommended side for 50 yen off.”

Editor's Note

About five hours after the 11:00 official X announcement, the five Curry Lunch Sets and three sides were formally added to the menu. After this morning's category deletion, the lineup is now up and running with all eight items in place.

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