Matsuya Expands Store-Limited 'Matsu Shake' from 12 to 30 Locations
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The number of stores carrying Matsuya’s store-limited shake “Matsu Shake” expanded from 12 to 30 by July 7. Eighteen new stores have joined, making the shake available for the first time in Shizuoka, Yamanashi, and Ibaraki prefectures, which were previously outside the coverage area. The participating stores are listed on the official website’s store-limited page.
18 Newly Added Stores — Shizuoka, Yamanashi, and Ibaraki Join for the First Time
Coverage had previously been limited to four prefectures — Chiba, Saitama, Tokyo, and Kanagawa — but the addition of 18 stores this time brings Shizuoka, Yamanashi, and Ibaraki into the fold, expanding coverage to seven prefectures. The breakdown of the newly added stores by prefecture is as follows.
- Chiba (5 stores): Matsuya Abiko-Wakamatsu (0407), Sodegaura (0653), Nishi-Funabashi Minami (0660), Matsudo-Goko (2193), Takeishi (2197)
- Tokyo (3 stores): Matsuya Kodaira-Ogawa (0533), Chofu-Shibasaki (2273), Unoki (2241)
- Kanagawa (3 stores): Matsuya Yamato-Shibuya (1840), Odawara-Sakawa (1768), Hiratsuka-Kitakaname (1844)
- Shizuoka (4 stores): Matsuya Shizuoka-Yahata (0474), Mishima (0725), Gotemba (0811), Shizuoka-Nanatsu-Shinya (1738)
- Ibaraki (2 stores): Matsuya Ushiku (0695), Ami (2107)
- Yamanashi (1 store): Matsuya Yamanashi-Ryuo (0728)
Shizuoka Prefecture in particular gained four stores at once, marking a notable expansion into the Tokai region. Participating stores can be checked via the Matsu Shake store locator.
Matsu Shake Lineup
“Matsu Shake” debuted under the tagline “Sweet Matsuya, Unleashed.” — a rare sweets-style drink for Matsuya. It’s sold from 5:00 to 24:00, with three flavors available, each in a choice of Small or Medium size.
| Flavor | Small | Medium |
|---|---|---|
| Vanilla | 180 yen | 240 yen |
| Vanilla & Strawberry | 290 yen | 350 yen |
| Vanilla & Choco Cocoa Cookie | 320 yen | 380 yen |
Vanilla is a simple, white milk-based cup; Strawberry adds a red sauce with a textured topping; and Choco Cocoa Cookie layers on chocolate sauce and crushed cookie pieces as a topping, with the price rising according to the toppings. All prices include tax.
Full List of All 30 Participating Stores (by Prefecture)
As of July 7, the 30 stores carrying “Matsu Shake” are as follows (● marks the 18 stores newly added this time).
| Prefecture | Store | Address | Newly Added |
|---|---|---|---|
| Chiba | Abiko-Wakamatsu | 140-1 Wakamatsu, Abiko City | ● |
| Chiba | Sodegaura | 3-12-4 Fukuodai, Sodegaura City | ● |
| Chiba | Nishi-Funabashi Minami | 666-3 Hongocho, Funabashi City | ● |
| Chiba | Matsudo-Goko | 5-26-6 Tokiwadaira, Matsudo City | ● |
| Chiba | Takeishi | 1-128 Takeishicho, Hanamigawa Ward, Chiba City | ● |
| Chiba | Higashi-Kamagaya | 2-20-6 Higashi-Kamagaya, Kamagaya City | |
| Chiba | Kashiwa-Aobadai | 1-27-13 Aobadai, Kashiwa City | |
| Chiba | Funabashi-Shibayama | 1-1402-2 Iiyamacho, Funabashi City | |
| Chiba | Noda-Yamazaki Shinmachi | 20-18 Yamazaki Shinmachi, Noda City | |
| Tokyo | Kodaira-Ogawa | 5-2-5 Ogawa Higashimachi, Kodaira City | ● |
| Tokyo | Chofu-Shibasaki | 1-47-3 Shibasaki, Chofu City | ● |
| Tokyo | Unoki | 2-2-5 Unoki, Ota Ward | ● |
| Tokyo | Hachioji-Yamada | 435-9 Kobikemachi, Hachioji City | |
| Tokyo | Iwamotocho | 4-4 Kanda-Iwamotocho, Chiyoda Ward | |
| Tokyo | Kioicho | 3-5-17 Kojimachi, Chiyoda Ward | |
| Tokyo | Adachi-Rokumachi | 1-8-14 Rokumachi, Adachi Ward | |
| Kanagawa | Yamato-Shibuya | 5-4-1 Shibuya, Yamato City | ● |
| Kanagawa | Odawara-Sakawa | 1-9-3 Nishi-Sakawa, Odawara City | ● |
| Kanagawa | Hiratsuka-Kitakaname | 2-4-33 Kitakaname, Hiratsuka City | ● |
| Kanagawa | Ayase-Terao Nishi | 2-6-9 Terao Nishi, Ayase City | |
| Kanagawa | Tsuzuki-Ikonobecho | 3569 Ikonobecho, Tsuzuki Ward, Yokohama City | |
| Shizuoka | Shizuoka-Yahata | 2-3-17 Yahata, Suruga Ward, Shizuoka City | ● |
| Shizuoka | Mishima | 243-1 Tamagawa, Mishima City | ● |
| Shizuoka | Gotemba | 939-1 Kawashimada, Gotemba City | ● |
| Shizuoka | Shizuoka-Nanatsu-Shinya | 328-1 Nanatsu-Shinya, Shimizu Ward, Shizuoka City | ● |
| Saitama | Saitama-Minuma | 94-1 Shintsutsumi, Minuma Ward, Saitama City | |
| Saitama | Misato-Shimohikokawado | 762-1 Shimohikokawado, Misato City | |
| Ibaraki | Ushiku | 41-1 Tamiyacho, Ushiku City | ● |
| Ibaraki | Ami | 2033-177 Arakawa Hongo, Ami Town, Inashiki District | ● |
| Yamanashi | Yamanashi-Ryuo | 2234-1 Nishi-Yahata, Kai City | ● |
The distribution spans seven prefectures: Tokyo, Chiba, Kanagawa, Saitama, Ibaraki, Yamanashi, and Shizuoka. Geographically, it stretches from Ibaraki (Ushiku City and Ami Town) in the north to Shizuoka (Mishima City and Gotemba City) in the southwest, and as far as Chiba (Sodegaura City) in the east. The latest availability can also be checked via the Matsu Shake store locator.
From 5 to 30 Stores — a Sixfold Increase in About Two and a Half Months
“Matsu Shake” launched on April 21, 2026, initially available at just 5 stores nationwide. By June 9, that number had grown to 12, and it has now expanded to 30 as of July 7. That’s a 2.5-fold increase from the most recent 12 stores, and roughly a sixfold increase from the 5 stores at launch — all within about two and a half months. What began as a store-limited sweets drink at a handful of locations is steadily expanding its reach.
Editor's Note
Sweet Matsuya, finally reaching beyond the greater Tokyo area. Now available in Shizuoka, Yamanashi, and Ibaraki too — a quietly big step forward.