Matsuya Official X Promotes 'Takeout Side Dishes Bundle Deal': Up to 250 Yen Off on 6 Prepared Items
Matsuya’s official X account (@matsuya_foods) posted at 5 p.m. on August 9 to promote a campaign that takes up to 250 yen off when you buy side dishes in bulk through the Matsuya App. The eligible items are six prepared dishes available via Matsuben Net and Matsuya Mobile Order, and the promotion corresponds to the ‘Side Dish Takeout Bundle Deal Campaign’ that the official website announced on August 3 (August 3, 10:00 a.m. to August 16, 11:59 p.m.). August 9 is exactly the midpoint, day 7 of the 14-day run, with one week remaining.
Four Discount Tiers Based on How Many You Buy
The six eligible items are Beef Plate Regular Serving Only, Founding Beef Curry & Rice (Curry Only), Yakiniku Beef Only, Yakiniku Boneless Short Rib Only, Yakiniku Pork Loin Only, and Stir-fried Pork with Ginger Soy Sauce Only. Double versions of the Yakiniku Beef, Boneless Short Rib, Yakiniku Pork Loin, and Stir-fried Pork with Ginger Soy Sauce items are also eligible. Mix and match them freely: 2 pieces get 100 yen off, 3 get 150 yen off, 4 get 200 yen off, and 5 get 250 yen off, so the discount grows with every item you add. The deal applies to orders placed through Matsuben Net and Matsuya Mobile Order; Matsuben Delivery is not eligible.
The banner shows the six items on black round plates: Yakiniku Beef topped with green onion, Founding Beef Curry & Rice generously covered in roux, Stir-fried Pork with Ginger Soy Sauce served with grated radish and green onion, sauce-soaked Yakiniku Pork Loin, Beef Plate, and Yakiniku Boneless Short Rib coated in a deep reddish sauce. A speech bubble at the upper right reads “Double also available!!” and large text in the center reads “Up to 250 yen off.”
How It Differs from June: Eligible Items Narrowed from 9 to 6
A campaign of the same name ran from June 2 to June 15. The four discount tiers, from 100 yen off for 2 pieces to 250 yen off for 5, are identical to this time, but the eligible menu has changed. The June edition covered 9 items, and 5 of them have dropped out this time: Grilled Thick Pork Loin, Thick Pork Steak, Grilled Thick Pork with Chimichurri Sauce, and the two Two-Cheese-Filled Hamburg Steak items (Umatoma and Demi-glace Egg). In their place, Yakiniku Pork Loin Only and Stir-fried Pork with Ginger Soy Sauce Only have been newly added, bringing the total to 6 items. The lineup has shifted from the previous edition, which included thick-cut grilled dishes and hamburg steaks, toward staple prepared dishes such as yakiniku, beef plate, and curry.
This bulk-buy discount on prepared dishes returned on August 3, 49 days after the previous edition ended on June 15. During the June edition, the official X account posted a reminder on June 14, the day before the end, saying “until tomorrow,” and the official app also sent a push notification two days before the end. With the August 16 deadline approaching, similar reminders may pile up toward the end this time as well.
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Editor's Note
Picturing a Matsuya party made up of nothing but side dishes bought in bulk is making me a little happy.
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