Matsuya's Newly Released "Matsuya Original Sauce Roast Beef" Comes in 4 Varieties, from 880 Yen Only to 1,470 Yen Double

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Matsuya Discontinues All 4 'Matsuya Original Sauce Roast Beef' Items After 42 Days

title: “Matsuya’s Newly Released "Matsuya Original Sauce Roast Beef" Comes in 4 Varieties, from 880 Yen Only to 1,470 Yen Double” categories:

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  • added published: true created_at: “2026-07-28T09:33:19+09:00” updated_at: “2026-07-28T11:20:50+09:00” thumbnail: “https://cdn.gyumesy.com/articles/hinj2h/thumbnail.webp” ogp_image: “https://cdn.gyumesy.com/articles/hinj2h/ogp.png” source_url: “https://www.matsuyafoods.co.jp/matsuya/menu/don/roastbeef_hp_260728.html” editor_comment: “I was surprised to see roast beef arrive in the home of the Beef Bowl. You may plan to start casually with the 880-yen Only bowl, but the luxurious lineup of four makes it hard not to eye the Double and the Beef Bowl too.” description: “At 10 a.m. on July 28, Matsuya released all four varieties of "Matsuya Original Sauce Roast Beef," a series starring roast beef. The core Only bowl comes with miso soup for 880 yen, the extra-large Double is 1,470 yen, and a Beef Bowl version (1,150 yen) and a Founding Beef Curry and Rice version (1,380 yen) launch alongside.” related_articles:
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Matsuya Foods released a new series, “Matsuya Original Sauce Roast Beef,” starring roast beef, at 10 a.m. on Tuesday, July 28, 2026, at Matsuya restaurants nationwide (excluding some stores). Tender roast beef is topped with egg yolk and scallion and coated with a pair of sauces: Matsuya’s signature “Original Sauce” and a horseradish-based “Raifort Sauce.” The official announcement calls it a “blissful menu for all five senses.” Roast beef is an unusual headliner for Matsuya, whose lineup is built around Beef Bowls and curry, and the chain is rolling out four varieties at once: a bowl-style Only item as the core, an extra-large “Double,” and versions layered onto the Beef Bowl and curry.

The core item, “Matsuya Original Sauce Roast Beef” (Only), is served as a bowl and costs 880 yen (tax included) for dine-in, with miso soup included. From there, the lineup includes the “Double” with extra roast beef at 1,470 yen, a Beef Bowl version layered onto the Beef Bowl at 1,150 yen, and a version paired with Matsuya’s “Founding Beef Curry and Rice” at 1,380 yen. All four dishes star the same roast beef, with different bases and portions.

松屋オリジナルソースローストビーフ(単品)
Source: Matsuya Foods Official

Egg Yolk and Two Sauces Over Roast Beef, a Rarity for Matsuya

The core Only item is a bowl with an egg yolk placed in the center of sliced roast beef and finely chopped scallions scattered over it. Matsuya’s rich “Original Sauce” is paired with a refreshing “Raifort Sauce” made with horseradish, a combination designed to temper the fat of the meat just enough. The official announcement says the “moist, tender roast beef” is joined by “the mellowness of the egg yolk and the crisp texture of scallions,” and suggests breaking the yolk at the moment of your choosing to enjoy the change in flavor.

For Matsuya, whose mainstays are Beef Bowls, Set Meals, and curry, a menu starring roast beef is rare. This time the chain launched the one dish simultaneously on each of Matsuya’s main bases: the bowl, the Beef Bowl, and curry.

All 4 Varieties, from 880 Yen Only to 1,470 Yen Double: Prices and Nutrition

Prices and nutrition information for the four released items are as follows. All come in a single size, and the price differences come from the amount of roast beef and the base (bowl, Beef Bowl, or curry).

Item Price (tax included) Energy Protein Fat Carbohydrates Salt equivalent
Matsuya Original Sauce Roast Beef (Only, with miso soup) 880 yen 643 kcal 24.2 g 20.0 g 86.3 g 4.8 g
Matsuya Original Sauce Roast Beef Beef Bowl 1,150 yen 877 kcal 31.8 g 41.0 g 89.8 g 5.7 g
Matsuya Original Sauce Roast Beef Founding Beef Curry and Rice 1,380 yen 1,029 kcal 35.1 g 46.9 g 108.6 g 7.5 g
Matsuya Original Sauce Roast Beef Double 1,470 yen 1,001 kcal 38.1 g 33.5 g 129.5 g 7.9 g

The core Only item is relatively light for a bowl at 643 kcal and 24.2 g of protein. The Double, with twice the roast beef, jumps to 38.1 g of protein and 129.5 g of carbohydrates, making it the most filling of the four. The Beef Bowl version, layered with the beef of the Beef Bowl, comes to 877 kcal, and the version paired with Matsuya’s curry, Founding Beef Curry and Rice, reaches 1,029 kcal, so each change of base brings the dish up to around 1,000 kcal.

The 1,470-Yen Double Is Among Matsuya’s Priciest; the Curry Version Is Not Sold at Co-located Stores

Looking at the price range, the core Only item at 880 yen matches the “Twice-cooked Pork Set Meal” (Soft-boiled Egg, Kimchi) and sits in a band with the “Set Meal of Grilled Beef” and “Set Meal of Grilled Boneless Short Rib” (890 yen), 10 yen higher, and the “Stir-fried Pork with Ginger Soy Sauce Set Meal” (850 yen), 30 yen lower. The Double, with extra roast beef, at 1,470 yen is among the highest-priced items in Matsuya’s permanent lineup, not only among Beef Bowls but including set meals, with the “Giant Serving Set” (1,430 yen), 40 yen lower, the closest in level. The Beef Bowl version at 1,150 yen is also the only one of the current eight Beef Bowl items priced above 1,000 yen.

Of the four, “Matsuya Original Sauce Roast Beef Founding Beef Curry and Rice” is not sold at stores co-located with Matsuya and My Curry Shokudo. On the official Matsuya Foods app, a coupon for up to 100 yen off is also being distributed from 10 a.m. on July 28 until 10 a.m. on August 4.

Editor's Note

I was surprised to see roast beef arrive in the home of the Beef Bowl. You may plan to start casually with the 880-yen Only bowl, but the luxurious lineup of four makes it hard not to eye the Double and the Beef Bowl too.