Matsuya Discontinues 3 Low-Carb 'Umatoma Hamburg Steak with Fresh Vegetable Salad Set' Items

MenuDiscontinuedUmatoma

As of 12:43 PM on June 2, 2026, all 3 items in the “Umatoma Hamburg Steak with Fresh Vegetable Salad Set” lineup — the plain version, the Cheese version, and the Beef Half-and-Half version — were delisted from the low-carb category on Matsuya’s official menu page simultaneously. All 3 had been marked “※To Be Discontinued Successively” as of 10:50 AM on May 26, 2026, and the delisting was reflected 7 days after that notice. Earlier the same day, at 9:31 AM, a major overhaul of the Umatoma Hamburg Steak lineup was also reflected in the Set Meal category, making the delisting of the Fresh Vegetable Salad Set versions the final piece of that day’s Umatoma Hamburg Steak reorganization.

Timeline: From Discontinuation Notice to Delisting

Date & Time Event
March 28, 2026, 2:11 PM All 3 items listed in the low-carb category
May 26, 2026, 10:50 AM All 3 items marked “※To Be Discontinued Successively”
June 2, 2026, 12:43 PM All 3 items delisted

The delisting came 7 days after the May 26 discontinuation notice. All 3 Fresh Vegetable Salad Set versions ended with no replacement items added, and no menu items of the same name or series remain in the low-carb category.

Overview of the 3 Delisted Items

The Umatoma Hamburg Steak Fresh Vegetable Salad Set lineup consisted of 3 variations — plain, Cheese, and Beef Half-and-Half — and all 3 had been listed for approximately 67 days since March 28. The Fresh Vegetable Salad Set variation came without rice and with a salad, and had run in parallel at a price roughly 50 to 100 yen lower than the rice-included Set Meal version.

The plain “Umatoma Hamburg Steak with Fresh Vegetable Salad Set” (940 yen) was the least expensive of the 3 variations.

うまトマハンバーグ生野菜セット
Source: Matsuya Foods Official

The “Cheese Umatoma Hamburg Steak with Fresh Vegetable Salad Set” (1,140 yen) added a cheese topping to the plain version, at +200 yen over the plain price.

チーズうまトマハンバーグ生野菜セット
Source: Matsuya Foods Official

The “Beef Half-and-Half Umatoma Hamburg Steak with Fresh Vegetable Salad Set” (1,140 yen) added beef half-and-half to the plain version, also at +200 yen over the plain price.

牛肉のあいがけうまトマハンバーグ生野菜セット
Source: Matsuya Foods Official

Low-Carb Category Loses All Hamburg Steak Items, Now Down to 2 Yakiniku Items

When the low-carb category launched on March 28, it consisted of 5 items — the 3 Umatoma Hamburg Steak items plus 2 Yakiniku items. With this delisting of the 3 items, the category has shrunk to just 2 remaining items: the Boneless Short Rib Yakiniku Fresh Vegetable Salad Set (850 yen) and the Beef Yakiniku Fresh Vegetable Salad Set (850 yen). With all 3 Hamburg Steak items removed at once, the low-carb category is now limited to Yakiniku by meat type, and the price range has consolidated to 2 items at 850 yen. The Hamburg Steak price range of 940 to 1,140 yen that existed as of March 28 has disappeared, leaving the remaining items at a flat 850 yen.

Comparison with the Same-Day Morning Umatoma Hamburg Steak Overhaul

Earlier today, June 2, at 9:31 AM, a major overhaul of the Umatoma Hamburg Steak lineup was reflected in the Set Meal category. The fate of each variation diverged between the Fresh Vegetable Salad Set version (delisted at 12:43 PM today) and the Set Meal version (updated at 9:31 AM the same day).

Variation Previous Price Status as of June 2
Umatoma Hamburg Steak Set Meal 980 yen Continues under the same name, raised to 1,180 yen (+200 yen)
Cheese Umatoma Hamburg Steak Set Meal 1,180 yen Continues under the same name, raised to 1,380 yen (+200 yen)
Beef Half-and-Half Umatoma Hamburg Steak Set Meal 1,180 yen Delisted with no replacement (9:31 AM)
Umatoma Hamburg Steak with Fresh Vegetable Salad Set 940 yen Delisted with no replacement (12:43 PM today)
Cheese Umatoma Hamburg Steak with Fresh Vegetable Salad Set 1,140 yen Delisted with no replacement (12:43 PM today)
Beef Half-and-Half Umatoma Hamburg Steak with Fresh Vegetable Salad Set 1,140 yen Delisted with no replacement (12:43 PM today)

While the plain and Cheese Set Meal versions continued under the same names with a 200 yen price increase, all 3 Fresh Vegetable Salad Set versions ended with no replacement. The “Beef Half-and-Half” version disappeared with no replacement in both the Set Meal and Fresh Vegetable Salad Set lines. As of today, the Umatoma Hamburg Steak lineup’s 3-topping structure (plain, Cheese, Beef Half-and-Half) has consolidated down to just the plain and Cheese Set Meal versions (after the +200 yen price revision).

Editor's Note

Right on schedule with the notice from 7 days earlier, all 3 items have exited with no replacement. The option to eat a Hamburg Steak in the low-carb lineup comes to an end here, for now.

31Sun