Matsuya App Sends Push Notification Right After Relaunch of 'Hamburg Steak with Brown Sauce,' Touting 100g×2 Patties
At 1:16 PM on June 30, the Matsuya official app sent a push notification for the Hamburg Steak with Brown Sauce Set Meal, which had relaunched at 10:00 AM that same day, emphasizing its substantial volume of two 100g patties.
Notification Text
The “Hamburg Steak with Brown Sauce” that captivated so many fans is back with a hearty volume of 100g × 2 patties‼️
A “rich” sauce bursting with mushroom aroma and umami❗️ “Egg Brown” and “Cheese Brown” are back too❗️
Back After About Seven Months, 200g of Hamburg Steak in Total
The Hamburg Steak with Brown Sauce Set Meal returned after about seven months, going on sale today, June 30, at 10:00 AM. It pairs a total of 200g from two 100g patties with a rich brown sauce brimming with mushroom aroma and umami. Prices come in four tiers: 630 yen for Only, 830 yen for Single, 1,180 yen for the Set Meal, and 1,580 yen for Triple.
As the notification’s “simultaneous return” phrasing suggests, the Egg Brown Sauce Hamburg Steak Set Meal topped with egg (Set Meal 1,280 yen) and the Cheese Brown Sauce Hamburg Steak Set Meal topped with cheese (Set Meal 1,380 yen) also relaunched today. In addition, three low-carb Fresh Vegetable Salad Set versions swapping rice for fresh vegetables are available starting at 1,140 yen.
Official Matsuya App
The official Matsuya Foods app. Coupons, mobile order and advance booking, plus points on every visit.
Editor's Note
100g × 2 patties add up to 200g total, all topped with a rich mushroom sauce. This lunchtime notification probably left more than a few stomachs growling.