Matsuya to Triple Mobile Order Points From September 1–14

On August 31, 2026, Matsuya Foods announced that its official app will run the “Matsuya Mobile Order Triple Point Campaign” from 0:00 on Tuesday, September 1 through 23:59 on Monday, September 14. During the period, customers who order through “Matsuya Mobile Order” will receive Matsuya Points at three times the normal rate. Eligibility is based on the order date and time, and the announcement explicitly states that “Matsuben Net” and “Matsuben Delivery” are excluded.

The Rebate Rate Varies by Membership Rank, Reaching Up to 21% at the Top

The Matsuya Point rebate rate rises in stages according to membership rank, which is determined by monthly spending. According to the rank table posted on Matsuya’s official site, the normal Matsuya Mobile Order rebate rate is 1% for Bronze members, 3% for Silver, 4% for Gold, 5% for Platinum, and 7% for Diamond. This campaign triples all of these rates uniformly, so the effective rebate rates during the period are as follows.

Membership Rank	Normal Rebate Rate	Rebate Rate at 3x	Monthly Spending Required to Rank Up
Bronze	1%	3%	First-time use
Silver	3%	9%	1,500 yen or more
Gold	4%	12%	3,000 yen or more
Platinum	5%	15%	4,500 yen or more
Diamond	7%	21%	10,000 yen or more

Rank for the following month is determined by the total amount purchased in a given month. Compared to the Matsuben Net rebate rates listed alongside it in the same table (6% for Bronze up to 15% for Diamond), Mobile Order’s base rate is lower, but with the 3x multiplier applied, top-tier Diamond members reach a high rebate band of 21%.

The Best Way to Order: Raise Your Rank and Stack Up the Order Total

This triple-point offer has no cap on the number of points awarded, so the larger the order amount, the more points are awarded proportionally. Based on Matsuya Mobile Order pricing, here’s an estimate of the points earned during the period.

Order Example	Bronze (3%)	Gold (12%)	Diamond (21%)
Beef Bowl (460 yen)	approx. 13 pts	approx. 55 pts	approx. 96 pts
Beef Bowl with Miso Soup with Pork & Vegetables Set (670 yen)	approx. 20 pts	approx. 80 pts	approx. 140 pts

Since there’s no cap, ordering a Miso Soup with Pork & Vegetables set or a Large Serving to raise the order total earns more points than a single item alone. Matsuya Points awarded are worth 1 point = 1 yen, and can be used in increments of 10 points when ordering through Matsuben Net, Matsuben Delivery, or Matsuya Mobile Order.

Order via the App’s “Place Order” Button; Only Available at Stores With Mobile Order

In the official app, the steps are: tap the “Place Order” button at the bottom center, select “Matsuya Mobile Order,” choose the store you’re using, add items to your cart, and tap “Confirm Order” on the payment screen. You can choose either dine-in or takeout.

Eligible stores are those nationwide among Matsuya, Matsunoya, My Curry Shokudo, Shoken Chinese Dining, Matsutaro, Steak-ya Matsu, Steak Set Meal & Bowl Matsugyu, and Tukkun² that have introduced “Matsuya Mobile Order.” However, highway parking area stores and the Narita Airport Terminal 3 store are excluded. Note that Matsuben Net (bento reservations) and Matsuben Delivery within the same app are not eligible for this triple-point offer.

Pre-Payment Adds Even More Value, Plus 100 Points for New Sign-Ups

PayPay, d Barai, Rakuten Pay, au PAY, Merpay, Alipay+, WeChat Pay, and credit cards can all be used for pre-payment on Matsuya Mobile Order. Matsuya states that pre-payment “offers better value than purchasing at the ticket vending machine,” allowing customers to stack each payment method’s own point rebates on top of the tripled Matsuya Points.

In addition, everyone who newly registers as a member on the official app receives points worth 100 yen (limited to once per person). For those who haven’t used the app yet, this is a chance to start with those 100 points and add the tripled rebate on top.

No Anniversary Banner This Time — Just a “Limited-Time” Offer

Tripling Matsuya Mobile Order points is a staple official-app promotion that has been repeated since 2022, held under various banners such as “Founding Festival,” “New Life Support,” and “Valentine’s Day.” Most recently, the same triple-point rebate was run from June 16 to 30, 2026, under the banner of Matsuya’s 60th Founding Anniversary.

This time, there’s no special banner like an anniversary; the announcement is a plain notice with only “Limited-time!” appended. The multiplier (3x) and eligibility (Mobile Order only) are the same as June’s campaign, showing that this promotion continues on its own even after the anniversary projects have wrapped up. The September 1 start date coincides with the end of other promotions wrapping up in late August, such as the Matsuben Net Double Point Campaign.